<?xml version="1.0"?>
<rdf:RDF xmlns:rdf="http://www.w3.org/1999/02/22-rdf-syntax-ns#" xmlns:dc="http://purl.org/dc/elements/1.1/"><rdf:Description rdf:about="https://dk.um.si/IzpisGradiva.php?id=28228"><dc:title>How to plan advertising</dc:title><dc:creator>Cooper,	Alan	(Urednik)
	</dc:creator><dc:subject>ekonomska propaganda</dc:subject><dc:subject>oglaševanje</dc:subject><dc:subject>reklama</dc:subject><dc:subject>planiranje</dc:subject><dc:subject>strategija trženja</dc:subject><dc:subject>razvoj</dc:subject><dc:subject>pismenost</dc:subject><dc:subject>kreativnost</dc:subject><dc:subject>ustvarjalnost</dc:subject><dc:subject>evolucija</dc:subject><dc:subject>mediji</dc:subject><dc:subject>komuniciranje</dc:subject><dc:subject>poslovni proces</dc:subject><dc:subject>agencije</dc:subject><dc:subject>uspešnost poslovanja</dc:subject><dc:publisher>Cassell</dc:publisher><dc:date>1997</dc:date><dc:date>2012-06-01 14:31:39</dc:date><dc:type>Zbornik</dc:type><dc:identifier>28228</dc:identifier><dc:language>sl</dc:language></rdf:Description></rdf:RDF>