20.500.12556/DKUM-13119 ZRAČNI TUNEL KOT POSLOVNA PRILOŽNOST V SLOVENSKEM ZABAVIŠČNEM TURIZMU AIR TUNNEL AS BUSINESS OPPORTUNITY IN SLOVENIAN ENTERTAINMENT TOURISM Proučevanje poslovne ideje kot nove poslovne priložnosti je prav v času gospodarske recesije še kako pomembna. Ideja drugačnosti v turizmu pa je še posebna, saj je doslej svetovni turizem temeljil na potovanjih v daljne kraje in za daljši čas, kar pa se zelo hitro spreminja. Pomen dobivajo turistične destinacije, ki so v bližini, so inovativne in cenovno dostopnejše. Na tej predpostavki temelji tudi diplomsko delo zračnega tunela kot poslovne priložnosti v slovenskem turizmu. Poslovne ideje se v podjetnikih porajajo, se spreminjajo, zato jih je vedno potrebno preveriti z izdelavo poslovnega načrta, kar je osrednji del diplomske naloge. Prikazal sem različne možnosti udejanjanja poslovne ideje, bodisi, da jo predstavim potencialnim investitorjem ali jo uresničim sam na svoji podjetniški poti. Ni bilo pomembno samo spoznanje, da je poslovna ideja uresničljiva, spoznal sem tudi veliko ovir, ki stojijo na poti in za katerih premagovanje ni dovolj inovativen posameznik ali skupine. Spoznal sem zakaj v Sloveniji zaostajamo, zato ker ne znamo videti, da se lahko poslovne ideje uresničijo samo že s tem, ker so jih preizkusili že drugi, kot je to v primeru zračnega tunela, in najdejo tisoč in eno oviro, da to ne bo možno, namesto da vidimo, da je to samo še ena izmed tisoč in ene priložnosti. Študij ni samo memoriranje povedanega in prebranega, največ ti lahko študij doprinese, da si to znanje upaš udejaniti. Prav zato sem opisal svojo poslovno idejo, ki me je že spremlja nekaj časa, menim, da je prvi korak z izdelavo diplomske naloge opravljen. Zahvale mentorjem in vsem mojim profesorjem, ki so me naučili videnja poslovnih priložnosti. Examining new business ideas and opportunities is important, more so in a time of economic recession. In the tourism sector, flexibility is key. Tourism is traditionally based on spending a relatively long time in distant locations, however, trends are changing rapidly. Tourist destinations which are innovative, accessible and affordable are gaining importance. My thesis is based on this assumption; air tunnels as business opportunities in Slovenian tourism. New business ideas are always emerging, changing, so it is necessary to test them with business plans, which is central to my graduation thesis. I have presented various possibilities for realizing business ideas, either by presenting them to potential investors or working on them myself. It was not only important to recognize that a business idea is viable. I have begun to recognize many obstacles that stand in the way, obstacles that require more than raw innovation to be overcome. I have come to realize why we are lagging behind in Slovenia. We fail to see that business ideas can be judged viable simply by observing what concepts have worked elsewhere. This is the case with the air tunnel. Studying is not the simple memorization of what was said and written, it gives us the will and ability to use the knowledge we have learned. This is why I have described my particular business idea, which I have contemplated for a long time. I believe that, along with my thesis, I have taken the first step towards completing it. Thanks go to all my mentors and professors who have taught me how to envision business opportunities. poslovna ideja turizem poslovna priložnost poslovni načrt zračni tunel business idea tourism business opportunitie business plan air tunnel true true false [A. Cobl] Slovenski jezik Angleški jezik Diplomsko delo 2010-02-03 01:26:12 2010-08-26 14:33:17 2022-04-12 10:55:53 2022-04-20 03:31:07 2010 0 Maribor 0 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 791.7/.8 10340892 URN:SI:UM:DK:XBLYFXNE VS_Cobl_Ales_2010.pdf VS_Cobl_Ales_2010.pdf 1 6BB3AA01EE90EA34C9867664F91CFEFE 07a493ebd3d848353ef453930ed23ddd795516b507e14a12531699c3205296d7 d3ba8329-7c03-11eb-bb7a-00155d0001ca 20.500.12556/dkum/fce7ee69-ac4d-4685-99e7-e4335b4976ee https://dk.um.si/Dokument.php?lang=slv&id=13058 Ekonomsko-poslovna fakulteta 0 0 0