20.500.12556/DKUM-13783 RAZVOJNO OBVLADOVANJE PODJETJA V SPREMENJENIH TRŽNIH RAZMERAH: PRIMER PODJETJA DU PONT D.O.O. DEVELOPMENTAL MANAGEMENT OF A COMPANY IN CHANGED MARKET CONDITIONS: THE CASE OF COMPANY DU PONT Razvoj podjetja mora vedno potekati od ideje k uresničitvi. Z upravljalno-vodstvenega vidika mora potekati razvoj podjetja od vizije k politiki podjetja in nato k strategijam ter k taktičnim in operativnim ukrepom za uresničitev razvojnih nalog. Vodenje in uresničevanje razvoja podjetja mora potekati na vseh ravneh upravljalno-vodstvenega procesa. Uspešno planiranje razvoja podjetja vpliva na njegov bodoči obstoj kot tudi na poslovanje podjetja. Uspešnost poslovanja pa je v veliki meri odvisna od pravilno izbrane in pravilno oblikovane vizije, politike in strategije podjetja. V diplomski nalogi so predstavljeni razvoj obstoječega podjetja DU PONT d.o.o., njegova vizija, politika podjetja in njegove strategije. Skozi teorijo so pojasnjene predvidene metode raziskovanja na ravni politike podjetja kot na ravni strateškega managementa. Ugotovljen je trenutni položaj podjetja DU PONT d.o.o. ter predlagane spremembe v njegovem razvoju. Predstavljene so dejavnosti podjetja ter njegova organizacijska, lastniška in kadrovska ter tehnično-tehnološka struktura. Pri planiranju razvoja na ravni politike podjetja je predstavljena obstoječa politika podjetja, njegove vrednote, prednosti ter slabosti, proučeno je okolje podjetja ter njegov vpliv na podjetje. Pri planiranju razvoja na ravni strateškega managementa so predstavljeni programsko-tržna področja, iskanje strateških možnosti, strategije podjetja in strateški potenciali, ki so potrebni za realizacijo strategij. Zaključeno je s programiranjem razvoja. Development of the company must always go from idea to its realization. From managing-leading point of view the development must go from vision to company’s policy, than to different strategies and also tactic and operative acts in order to accomplish development tasks. Leading and realization of the company’s development must be in course on all levels of managing-leading process. Successful planning of development has great influence on company’s future existence and also it’s managing. Successful managing are depends a lot on right chosen and correctly formed vision, policy and strategies of the company. In a diploma we have presented the existing company DU PONT d.o.o. through out its development, we have presented its vision, company’s policy and strategies. In a theory we have explained foreseen methods of research on company’s policy level and also on strategic-management level. We have defined company’s current position and we have added comments to its development. Next we have presented companies activities and organization through organizing, HR structure and technical-technological structure. At development planning on company policy level we have presented its policy values, set companies advantages and disadvantages. We have studied company’s environment and its influence on our company. At development planning on a strategic management level we have presented companies program-marketing sphere, its search for strategic possibilities. We have also presented companies strategies, its strategic potential needed for strategy realization. We have concluded with program of development. Ključne besede: razvoj planiranje vizija podjetja politika podjetja strateški management prednosti in slabosti podjetja možnosti in nevarnosti podjetja. development planning vision business policy strategic management advantages and disadvantages opportunities and threats. true true false [G. Podlesnik] Slovenski jezik Angleški jezik Diplomsko delo 2010-04-24 12:35:14 2010-08-20 13:37:22 2022-04-12 11:29:03 2023-12-16 03:30:17 2010 0 Velenje 0 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 005.5 10335516 URN:SI:UM:DK:5TZ1I746 VS_Podlesnik_Gorazd_2010.pdf VS_Podlesnik_Gorazd_2010.pdf 1 5DAF25D7B92FC08048155DE2A127C678 7c13c93e432544a898372d1992b60ead7d54e77b88c675ba9c03c434013eb1a9 fdc81f8a-7c03-11eb-bb7a-00155d0001ca 20.500.12556/dkum/2c6332ac-3880-4210-9515-a8907e90e0d2 https://dk.um.si/Dokument.php?lang=slv&id=14202 Ekonomsko-poslovna fakulteta 0 0 0