20.500.12556/DKUM-13793 UPORABNOST E-POSLOVANJA NA PRIMERU KMETIJSKE DEJAVNOSTI ELECTRONIC BUSINESS AT A FARM Diplomska naloga obravnava vzpostavitev elektronskega poslovanja na kmetiji »Dvornik«. Naloga ima dva poglavitna dela, in sicer v prvem je predstavljeno elektronsko poslovanje in modeli e-poslovanja. V drugem delu pa je predstavljena zasnova spletnega mesta kmetije »Dvornik«. Elektronsko poslovanje je predstavljeno predvsem s splošnimi dejstvi, izpostavljeni so cilji elektronskega poslovanja in ravni na katerih se lahko nahajajo podjetja ali drugi subjekti ob določeni stopnji integracije elektronskega poslovanja v svoje poslovanje. Sledi predstavitev različnih modelov elektronskega poslovanja, ki pa so na kratko povzeti po nekaj znanih avtorjih. V razdelku zasnove spletnega mesta kmetije »Dvornik« najdemo podroben opis izdelave spletne strani, kot tudi način podajanja vsebine. Predhodna analiza trenutnega stanja nas prepriča v nujen razvoj in izrabo potencialov, ki nam jih ponuja uvedba elektronskega poslovanja na kmetiji »Dvornik«. V sklepnem delu diplomske naloge smo ugotovili, da je uvedba spletnega mesta kmetije »Dvornik« primerna, in ob želeni prepoznavnosti in zagotavljanju neposrednega stika s potencialnimi gostu tudi nujna za doseganje uspešnih rezultatov v današnjem vseskozi razvijajočemu se času. The Diploma thesis is dealing with the integration of e-business on our farm »Dvornik«. The Diploma thesis consists of two main chapters. In the first, we have introduced e-businesses and the models of e-businesses; the second main chapter than describes the design of a website of our farm »Dvornik«. E-business is represented with general facts; we have put out the main goals of e-business and the levels on which businesses can operate – or any other subjects, which have a certain degree of integration of e-business in their businesses. Then, as it follows, the main conclusions of some known authors are represented in the category, where the models of e-business are described. In the chapter that follows, where the design of the website of our farm »Dvornik« is introduced, we find details of the construction of the website, as well as the ways of representing the main contents of the website. The analisis of the current situation where we currently find our farm, which has previously been made, convinces us of how urgent the development is, and the use of all the potencials, that we can get and benefit from the integration of e-business on a farm. The conclusion of the Diploma thesis represents all the findings, that we came acoss our work. Amongst thoose we find that the design and the construction of the website of our farm »Dvornik« is appropriate, especially in the point of view of the wished global recognizability and in ways of constant contact with our potencial guests. That is urgent, for achieving good results in our constantly developing times. Ključne besede: kmetija »Dvornik« turistična kmetija spletno mesto spletna stran elektronsko poslovanje turistična ponudba. farm »Dvornik« tourism farm website webpage e-business tourist attraction. true true false [U. Dvornik] Slovenski jezik Angleški jezik Diplomsko delo 2010-04-28 09:38:39 2010-08-19 14:09:57 2022-04-12 11:29:37 2023-12-16 03:31:00 2010 0 Podgora 0 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 004.738.5 10332444 URN:SI:UM:DK:5AIXLGHY VS_Dvornik_Urska_2010.pdf VS_Dvornik_Urska_2010.pdf 1 BBC66ECF449F2CEE521B4CE0B418CCB0 b14d446d054e70e8b82fcebb02da28fafb8ddd3e4e62121c3685da43111d3d00 fe933779-7c03-11eb-bb7a-00155d0001ca 20.500.12556/dkum/3c8af81f-1fa9-431e-8058-97bd89320eac https://dk.um.si/Dokument.php?lang=slv&id=14218 Ekonomsko-poslovna fakulteta 0 0 0