20.500.12556/DKUM-14101 Optimizacija distribucije marketinškega materiala v logističnem procesu podjetja Engrotuš d.d. : diplomsko delo univerzitetnega študijskega programa Logistika sistemov Optimizating the distribution of commercial material in logistics process in Engrotuš d.d. company V nalogi smo preučevali distribucijo marketinškega materiala v logističnem procesu podjetja Engrotuš d.d. od izdelave do izpostavitve v poslovnih enotah. Razložili smo pridobljena teoretična znanja, ki smo jih uporabili pri nastavljanju izračunov optimizacije praktičnega primera in razložili teoretično ozadje tehnologij, s katerimi se srečujemo v vseh modernih skladiščnih sistemih. Sistem distribucije smo natančno opisali in predstavili s pomočjo modeliranja. V nadaljevanju smo opisali probleme, ki nastajajo po posameznih fazah distribucije in trditve podkrepili z rezultati anketnega vprašalnika, ki smo ga izvedli med poslovnimi enotami podjetja Engrotuš d.d.. Na podlagi pridobljenih podatkov smo v zadnjem poglavju predstavili rešitve problemov za vsako fazo distribucije. In this research we studied distribution of marketing material in logistics process in Engrotuš d.d. company from its creation till exposal in business units. We described gained theoretical knowledge which was used in calculation set ups for optimization of practical case. We explained theoretical background of technologies that we confront with in all modern warehouse systems. We precisely described the system of distribution and represent it with use of flowcharts. In continuation we described problems that occur in different stages of distribution and prove statements with results of opinion poll, which was released between business units of Engrotuš d.d. company. On basis of gained results we represented solutions for each stage of distribution. dobavna veriga črtna koda marketing nabava optimum supply chain barcode marketing purchasing optimum true true false [D. Pečnak] Slovenski jezik Angleški jezik Diplomsko delo 2010-05-26 07:35:08 2010-05-26 07:35:08 2022-04-12 11:44:21 2023-12-17 03:15:17 2009 0 Celje 0 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 658.72(043.2) 512204605 URN:SI:UM:DK:0CBIB0ZM UNI_Pecnak_David_i2009.pdf UNI_Pecnak_David_i2009.pdf 1 BF067FF0D6D5E3029728BC6A8CD7AE5B 953250dce472da442a576ad51e405ec75ea80f0cbab94afb91aa38e6e8065c04 12b1d5d7-7c04-11eb-bb7a-00155d0001ca 20.500.12556/dkum/710eaeaf-35c2-42b6-a937-09f295507505 https://dk.um.si/Dokument.php?lang=slv&id=14788 UNI_Pecnak_David_i2009.pdf UNI_Pecnak_David_i2009.pdf 1 DE998661531A4393F7EA5A5843834D68 0e476bc7df1c4b55961f6f95d5259d6ef1f9bc422f5dc28905d0d5d3e060c7d4 12a374f1-7c04-11eb-bb7a-00155d0001ca 20.500.12556/dkum/a643f045-74a0-4ace-8305-36b151154fbd https://dk.um.si/Dokument.php?lang=slv&id=14787 Fakulteta za logistiko 0 0 0