20.500.12556/DKUM-17386 ANALIZA PREDNOSTI IN SLABOSTI TER PRILOŽNOSTI IN NEVARNOSTI PODJETJA RADIO MFM d.o.o. THE ANALYSIS OF STRENGHTS, WEAKNESSES, OPPORTUNITIES, AND THREATS OF RADIO MFM LLC V diplomskem delu smo obravnavali slovensko podjetje, komercialno radijsko postajo, poimenovano s psevdonimom Radio MFM d.o.o. V diplomi smo analizirali prednosti in slabosti ter priložnosti in nevarnosti podjetja Radio MFM d.o.o., na osnovi katerih predlagamo ukrepe za izboljšanje poslovanja podjetja Radio MFM d.o.o. Prvi del diplomske naloge zajema teoretični del o strategiji podjetja, strateškem planiranju in SWOT analizi. V drugem delu smo predstavili podjetje Radio MFM d.o.o., izdelali njegovo SWOT analizo in analizirali finančno poslovanje podjetja, tudi v primerjavi s konkurenco. V zadnjem delu diplome podajamo predloge za izboljšanje poslovanja podjetja Radio MFM d.o.o. in sklepne ugotovitve diplomskega dela. The diploma analyses a Slovenian company, a commercial radio station given a fictional name Radio MFM L.L.C. Our purpose was to analyse company strenghts, weaknesses and opportunities, as well as the threats to the company, all of them being the basis for our proposals to improve business. In the first part we analyse the theoretical background of the business strategy and strategic planning and conduct a SWOT analysis. In the second part, the company Radio MFM L.L.C. is presented, the SWOT analysis of the company is done, as well as the comparative financial analysis of the firm and its rivals. The final part of the diploma contains recommendations for improved business and the conclusion. radio strateško planiranje SWOT analiza strategija podjetja konkurenca radio strategic planning SWOT analysis company strategy competition true true false [T. Zdolšek] Slovenski jezik Angleški jezik Diplomsko delo 2011-01-28 12:48:30 2011-01-31 13:26:09 2023-12-14 15:17:44 2023-12-22 03:25:32 2011 0 Poljčane 0 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 658.5:621.396(043.2) 15062294 URN:SI:UM:DK:JUTN1B69 Fakulteta za elektrotehniko, računalništvo in informatiko 0 0 0