20.500.12556/DKUM-29352 Družbena odgovornost kot pogoj za smiselno podjetništvo in gospodarsko rast (1) Social responsibility as a precondition for sense-making entrepreneurship and economic growth(2) European Union published in October 2011 a new program and new definition of social responsibility (SR) of enterprises: 'responsibility of organizations for their impacts on society'. The program essence is expressed with the sentence: by SR enterprises benefit them-selves and society. This is linked with the more globally accepted international definition in ISO 26000 that all seven central topics of SR are linked by the concepts of interdependence and holistic approach. Thus, both EU and ISO as international associations are searching for a way out from the neo-liberal practice of the economic growth at any price. The neo-liberal practice generated growth of the amount of business without growth of satisfaction of European and American population, while critically exploiting stocks of natural resources and destroying the natural environment as preconditions of human current existence; it puts practically all countries in the world in terrible debts etc. Briefly, the neo-liberal practice of economic development destroyed more than created. Such economic growth makes no sense neither makes sense the related entrepreneurship that is reduced to creation of new needs, including, or especially, fictitious needs, making the impression that it is growth of trade that makes sense rather than the growth of satisfaction of population. Sense-making investment, production, trade, and consumption (rather than self-perpetuating ones that fail to have available resources in nature as well as people's demand, hence fail to make sense) are easier to attain with more honest cooperation, listening to, hearing, and completing up of, each other that is backed better by inter-dependence (i.e. mutual need and respect for each due to mutual differences completing each other up ) other than by independence and dependence because interdependence leads to more holism. The published new sources enable creation of a new model for sense-making entrepreneurship and economic growth. The model is based on innovation of management and governance leading toward interdependence and holism that can be supported by ISO 26000 and several further references. Evropska unija je oktobra 2011 objavila nov program in novo opredelitev družbene odgovornosti podjetij: to je odgovornost podjetij za njihove vplive na družbo. Bistvo programa je izraženo s stavkom: z družbeno odgovornostjo podjetja koristijo sebi in družbi. To se navezuje na še širše mednarodno sprejeto opredelitev, zapisano v ISO 26000, da namreč vseh sedem osrednjih tematik družbene odgovornosti povezujeta pojma soodvisnost in celovit pristop.Tako obe mednarodni združbi iščeta pot iz neo-liberalne prakse gospodarske rasti za vsako ceno, za katero se je izkazalo, da je dala rast obsega poslovanja brez rasti zadovoljstva ljudi Evrope in ZDA, obenem pa je kritično iztrošila zaloge naravnih virov, onesnažila naravno okolje, četudi ga sestavljajo pogoji za obstoj človeštva sedanje civilizacije, spravila praktične vse države sveta v neznosno zadolženost. Skratka: neo-liberalna praksa gospodarske rasti je več uničila kot ustvarila. Taka gospodarska rast ni smiselna niti ni smiselno njej podrejeno podjetništvo kot ustvarjanje novih potreb, tudi ali celo pretežno navideznih, kot da je smiselnost v rasti obsega poslovanja namesto v rasti zadovoljstva. Soodvisnost bolj kot neodvisnost in odvisnost vodi k etiki medsebojnega poštenega sodelovanja, to vodi k več medsebojnega poslušanja, slišanja in dopolnjevanja, torej k več celovitosti, s tem pa tudi k več smiselnosti investiranja in trošenja, ne le rasti kot nečesa, kar je namenjeno samo sebi in za kar zmanjkuje virov v naravi in potreb med ljudmi, torej kot nečesa nesmiselnega. Iz objavljenih virov je mogoče sestaviti model za smiselno podjetništvo in gospodarsko rast, kakršnega niti EU niti kakšen drug posamičen vir ne nudi. Temelji na inoviranju vodenja in upravljanja v smeri k soodvisnosti in celovitosti, kar omogoča uporaba ISO 26000 skupaj z več drugimi viri. družbena odgovornost podjetje podjetništvo družba standardi ISO neoliberalizem gospodarska rast inoviranje vodenje etika true false false Angleški jezik Angleški jezik Neznano 2012-06-02 12:59:20 2012-06-02 12:59:20 2022-04-15 03:49:37 2019-07-10 13:05:11 2012 0 0 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 316.6 11081244 1855-6175 URN:SI:UM:DK:0UTFIG3K http://journal.doba.si/letnik_4_%282012%29_st__2?aid=444&m=1 1 https://dk.um.si/Dokument.php?lang=slv&id=38737 Ekonomsko-poslovna fakulteta 0 0 0