20.500.12556/DKUM-36889 EKONOMIKA IN OPTIMIZACIJA LOGISTIKE GOZDARSKEGA PODJETJA ECONOMICS AND OPTIMIZATION OF LOGISTICS IN FORESTRY COMPANY V magistrskem delu smo predstavili celovito presojo poslovanja gozdarskega podjetja s poudarkom na ekonomski presoji kot osnovi za strateško planiranje in optimizacijo logistike. Preverjali smo hipotezo, da optimizacija logistike in pravilno ravnanje z razpoložljivimi lesnimi viri omogoča boljši finančni položaj in konkurenčnost podjetja JO-JO d.o.o. Presojo smo naredili s SWOT analizo ocenjevanja prednosti in slabosti ter poslovnih priložnosti in nevarnosti podjetja ter podali možne strategije razvoja podjetja. Podjetje ima zadržano financiranje in neizkoriščeno stopnjo finančnega vzvoda. Zaradi finančne stabilnosti in plačilne sposobnosti podjetje načrtuje vlaganja v informacijsko in gozdarsko tehnologijo. Koeficient obračanja terjatev kaže, da je velik problem plačilna nedisciplina, kar predstavlja dvome o vlaganju v nadaljnjo rast in razvoj podjetja. Podjetje ima slabo kupno moč, ki se odraža v majhnem tržnem deležu in slabem konkurenčnem položaju pri velikih kupcih. Podjetje mora povečati odkup in povezati enote gozdne proizvodnje z zaposlitvijo mladih, inovativnih, kreativnih kadrov, ki so željni dokazovanja. In this thesis we have presented a comprehensive assessment of management in a forestry company with the emphasis on the economic assessment as a basis for strategic planning and logistics optimization. We have tested the hypothesis that logistics optimization and proper management of available timber resources enables better financial and competitive position of JO-JO d.o.o. company. An assessment was made by SWOT analysis, that is an analysis of strengths (S), weaknesses (W), opportunities (O) and threats (T), and made suggestions of possible strategies for business development. The company has conservative financing and the unused level of financial leverage. Because of the financial stability and liquidity, the company plans to invest in information and forestry technology. The turnover ratio shows that the major problem is payment indiscipline, which causes doubts about investing in the company's future growth and development. The company has poor purchasing power which is reflected in a small market share and weak competitive position with the large customers. The company needs to increase the purchase and integrate forest production units by the employment of young, innovative, creative staff who are eager to prove themselves. SWOT analiza oskrbna veriga informacijski sistem ekonomski kazalniki gozdna proizvodnja. SWOT analysis supply chain information systems economic indicators forest production. true true false Slovenski jezik Angleški jezik Magistrsko delo 2012-07-08 17:01:27 2012-09-24 05:23:58 2022-04-21 14:33:16 2023-12-31 03:16:11 2012 0 Maribor 0 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 URN:SI:UM:DK:2RLRWCVR MAG_Bovha_Jakob_2012.pdf MAG_Bovha_Jakob_2012.pdf 1 588CBB67685DE1435A477618F90A73A9 3d1f7d1096d8cc0e36defda9d8b56b5d3e9eee71e17568199d88ebfe9532bba4 ce1dbf00-7c07-11eb-bb7a-00155d0001ca 20.500.12556/dkum/c379f31a-51cf-45eb-9a3e-a3907d11e034 https://dk.um.si/Dokument.php?lang=slv&id=48310 Fakulteta za logistiko 0 0 0