20.500.12556/DKUM-37426 VPLIV ARABSKE KULTURE NA NAČIN POSLOVNEGA KOMUNICIRANJA INFLUENCE OF ARAB CULTURE IN BUSINESS COMMUNICATION V diplomskem seminarju smo proučevali, kako kultura vpliva na način poslovnega komuniciranja. Osredotočili smo se na arabsko kulturo in kako komunicirajo arabski poslovneži. V mednarodnem poslovnem okolju se srečujemo s poslovneži iz različnih držav, vsak od njih pa ima svojo kulturo, s katero uravna svoje vedenje s specifičnim sistemom vrednot in pričakovanj. Za uspešno medkulturno poslovno komuniciranje je potrebno poznavanje kultur in njihovih tipičnih lastnosti. Arabski svet je zaključena celota tako v geografskem kot tudi v kulturnem smislu. Za arabsko kulturo smo ugotovili, da je najpomembnejša sestavina kulture vera. Islam je glavni temelj arabske kulture in sega v vse segmente poslovanja, tudi v poslovno komuniciranje. Kultura arabskega naroda se je izoblikovala skozi stoletja in čeprav je tudi v tem delu sveta prisotna globalizacija, teh medkulturnih razlik ni mogoče izkoreniniti. V zadnjem delu diplomskega seminarja pa smo navedli, kako arabska kultura dejansko vpliva na način poslovnega komuniciranja. Opisali smo, kako izgledajo poslovna srečanja, da so Arabci trdi pogajalci, pri katerih moramo biti potrpežljivi. Prav tako so podani napotki, da je potrebno z Arabci vzpostaviti prijateljski odnos, ki temelji na zaupanju; da moramo biti oblečeni konzervativno - to velja predvsem za ženske; katera so priporočljiva poslovna darila itd. In diploma work we have studied how culture influences on business comunication. We have focused on Arab culture and how to communicate with Arab businessmen. In international business environment we meet business people from different countries, each of them has their own culture, which regulate their behavior with a specific system of values and expectations. For successful cross-cultural business communication is necessary to know basics about interlocutor's culture. The Arab world is a complete unit, both in geographical and in cultural terms. We learned that the most important component of Arab culture is religion. Islam is the foundation of Arab culture and it extends to all spheres of business, therefore also in business communication. Culture of Arab nation has been forming for centuries and although globalization is present in this area, the cultural differences cannot be eradicated. In the last part of diploma work, we have indicated how Arab culture actually influences on business communication. We described how business meetings look like and also that Arabs are hard negotiators. We have also listed directions: that is necessary to establish a friendly relationship with Arabs, which must be based on trust; we have to dress conservatively – that applies mostly to women; which gifts are rocommended for business gifts etc. kultura sestavine kulture pristopi proučevanja kulture poslovno komuniciranje verbalno in neverbalno komuniciranje medkulturno komuniciranje arabska kultura arabski svet islam globalizacija culture elements of culture approaches of studying culture business communication verbal and non-verbal communication cross-cultural communication Arab culture Arab world islam globalization true true false [J. Čavalić] Slovenski jezik Angleški jezik Delo diplomskega seminarja/zaključno seminarsko delo/naloga 2012-08-30 14:29:47 2012-12-12 12:20:12 2022-04-23 23:08:17 2023-12-27 03:11:14 2012 0 Maribor 0 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 316.72 11264796 URN:SI:UM:DK:RY6O0EEI UNI_Cavalic_Jasna_2012.pdf UNI_Cavalic_Jasna_2012.pdf 1 6DEEED7710999192A1B402100640828A 91cd97fd556df08a8e4bbcb72d607d4cec4074fd3af601fd5cbc81d557993c01 554f28c6-7c08-11eb-bb7a-00155d0001ca 20.500.12556/dkum/2f23c8f8-bb5f-4dde-9eed-ed6fd76754bd https://dk.um.si/Dokument.php?lang=slv&id=50006 Ekonomsko-poslovna fakulteta 0 0 0