20.500.12556/DKUM-40773 VPLIV GLOBALIZACIJE NA VODENJE PODJETJA V SLOVENIJI THE IMPACT OF GLOBALIZATION ON COMPANY MANAGEMENT IN SLOVENIA Ob vstopu Slovenije v Evropsko unijo so domača podjetja občutila močan vpliv globalizacije. Nekatera podjetja niso vzdržala pritiska, mnoga pa so začela iskati priložnosti na tujih trgih. Vstop na tuje trge pa je vplival na podjetja, zato so morala spremeniti načine vodenja, če so hotela doseči željene cilje. Da bi se podjetja čim hitreje prilagajala in sprejemala prave odločitve, morajo preučiti svoje notranje okolje in okolje zunaj podjetja. Za uspešno vodenje podjetja je zelo pomembno planiranje na ravni politike podjetja in strateškega managementa. Pri tem si podjetja pomagajo z različnimi že znanimi metodami. V diplomskem seminarju bom predstavila procese planiranja na ravni politike podjetja in strateškega managementa. Predstavila bom strategije in metode planiranja. Na primeru podjetja Kozmetika Afrodita d.o.o bom predstavila predloge vodenja podjetja. When Slovenia joined the European Union, the domestic companies felt strong influence of globalization. Some companies did not stand the pressure, but many have started to look for opportunities in foreign markets. Entry into foreign markets had impact on companies, so they had to change the way of managing companies if they wanted to achieve their goals. Companies have to examine their internal invironment and invironment outside the company in order to adapt new changes as quickly as possible and take the right decisions. Planning business policy and strategic management is very important to run business successfully. Therefore companies use various already known methods. In this seminar I will introduce the planning process at the level of company policy and strategic management. I will present the strategies and methods of planning. I will present suggestions of the company management on the case of company Kozmetika Afrodita d.o.o. globalizacija planiranje politika podjetja strateški management metode vodenje podjetja globalization planning business policy strategic management methods business management true true false [T. Zupanc] Slovenski jezik Angleški jezik Delo diplomskega seminarja/zaključno seminarsko delo/naloga 2013-06-14 08:32:00 2013-10-22 09:51:16 2022-05-03 03:06:09 2021-04-24 03:21:04 2013 0 Maribor 0 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 005.44 11522844 URN:SI:UM:DK:2OMRRXEX UNI_Zupanc_Tanja_2013.pdf UNI_Zupanc_Tanja_2013.pdf 1 0F50A3EB346760AC9794F0A25D3670ED 068c1e7747e667d5fe48c28ced99969e2a2f454387e83576d1b709feee639468 0a197086-7c0a-11eb-bb7a-00155d0001ca https://dk.um.si/Dokument.php?lang=slv&id=56072 Ekonomsko-poslovna fakulteta 0 0 0