20.500.12556/DKUM-44066 USTVARJALNO OKOLJE IN INOVATIVNOST PRI DELU V BANKI ZADOVOLJNIH D.D. CREATIVE ENVIRONMENT AND INNOVATIVNESS IN THE WORKPLACE AT THE BANK SATISFIED PLC. Biti konkurenčen na tržišču in biti v nečem boljši od drugih je dandanes, na hitro spreminjajočem se in turbulentnem tržišču, izredno težko. Dodani vrednosti podjetja lahko zagotovo pripomorejo tudi zaposleni, s svojimi idejami in inovacijami. Ustvarjalen zaposleni lahko pripomore k spremembam, ki vodijo v boljše in izboljšane procese. Spremembe pa so »gonilo razvoja«, ki vodijo do napredka in rasti. Ustvarjalnost, ki pomeni generiranje novih idej, je predpogoj za inovativnost. Namreč pri inovativnosti gre za koristno uporabo generiranih novih idej. Vsak človek je lahko ustvarjalen. Ustvarjalnost in inovativnost zaposlenih sta odvisni od številnih dejavnikov in virov znotraj posameznika, od delovnega okolja v katerem dela ter od zunanjih faktorjev in vplivov iz okolja. O ustvarjalnosti in inovativnosti lahko govorimo na treh ravneh: na ravni posameznika, timov in organizacij. Znotraj vsake ravni so različni dejavniki, ki vplivajo na ustvarjalnost in inovativnost posameznikov, timov in organizacije na splošno. Vsaka organizacija je lahko inovativna, vendar je predpogoj vpeljava inovativne miselnosti na vse ravni podjetja. Zdi se, da je v storitveni panogi težje doseči ustvarjalnost in inovativnost, saj slednji nista neposredno povezani s produkti, ki jih podjetje ponuja. V nalogi obravnavamo bančno panogo na primeru Banke Zadovoljnih d.d.. Ugotavljamo, da obravnavana banka ne sodi med inovativna podjetja. Še več, stopnja inovativnosti je na nizki ravni tako na ravni posameznikov, na ravni timov, kot na ravni organizacije. Nizka je tudi inovativna klima. Obstajajo številne metode za dvig ustvarjalnosti in inovativnosti pri delu ter metode merjenja slednjih. Tako obravnavani banki ponujamo rešitve za doseganje inovativne miselnosti ter za spodbujanje ustvarjalnosti in inovativnosti zaposlenih. Slednje bo vodilo do stvaritve inovativne banke, kar ji bo omogočilo dolgoročno rast in razvoj na nepredvidljivem in turbulentem tržišču. Nowadays on fastchanging and turbulent market is being competitive in the marketplace and being better in something extremely difficult. The added value of a company can certainly help emloyees with their ideas and innovation. Creative employee can contribute to changes leading to better and improved processes. Changes are the »driver« leading to the progress development and growth. Creativity as generating new ideas is a prerequisite for innovation. Namely, innovation means beneficial usage of generated new ideas. Every man can be creative. Employee’s creativeness and innovation depend on a number of factors and resources within the individual, of the working environment, and on external factors and environment influences. Creativity and innovation take place at three levels: at the level of individuals, teams and organizations. Within each level there are various factors that affect the creativity and innovation of individuals, teams and organizations in general. Each organization may be innovative with precondition that innovative mind-set is introduced at all levels of the company. It seems that in the service sector it is more difficult to reach creativity and innovation, while they are not directly related to the products that company provides. Our thesis deals with the banking industry on the case of the Bank of Satisfied PLC. We find that considered Bank is not among the innovative companies. Even more, the innovation degree is at low level on individuals, teams and organization level. The innovation climate is also low. There are numerous methods to increase creativity and innovation at work, and numerous methods of measurement. Therefore we offer the Bank the solutions to achieve an innovative mind-set and to promote creativity and innovation of their employees, which will lead to creation of innovative Bank, which will lead to long-term growth and development in the unpredictable and turbulent market. ustvarjalnost inovativnost zaposleni timi organizacija banka creativity innovation employees teams organization bank true true false [T. Gregl] Slovenski jezik Angleški jezik Magistrsko delo/naloga 2014-04-09 12:43:55 2014-05-23 15:28:05 2022-05-12 03:06:32 2021-04-30 03:21:34 2014 0 Maribor 0 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 001.895 11715868 URN:SI:UM:DK:THZ2KO4Z MAG_Gregl_Tanja_2014.pdf MAG_Gregl_Tanja_2014.pdf 1 7D3F30AED1FE5DFE941A35DD9415A705 1e0c709f4ae085ae74ae9582c165ff02e115f8757246490e068c94302d908476 c631467c-7c0a-11eb-bb7a-00155d0001ca https://dk.um.si/Dokument.php?lang=slv&id=63038 Ekonomsko-poslovna fakulteta 0 0 0