20.500.12556/DKUM-45041 VPLIV KULTURE NA MEDNARODNO POSLOVANJE NA PRIMERU SLOVENIJE IN SRBIJE THE IMPACT OF CULTURE ON INTERNATIONAL BUSINESS IN THE CASE OF SLOVENIA AN SERBIA V delu diplomskega projekta smo proučevali temo vpliv kulture na mednarodno poslovanje na primeru Slovenije in Srbije. V teoretičnem delu smo najprej definirali pojma kultura in kultura podjetja. Nato smo opisali in grafično prikazali model ledene gore, ki prikazuje plasti kulture. Kulturo prikazuje kot skupek vidnih in nevidnih dejavnikov. Takoj zatem smo se ukvarjali s proučevanjem dimenzij kulture po Geertu Hofstedu. V naslednjem poglavju smo opisali možne vidike reševanja problemov kulturnih razlik, ker lahko podjetje uporablja več načinov za reševanje le-teh. Ugotovili smo, da je zelo pomembno, da izbere pravega. Ti vidiki so ignoriranje, minimiziranje in koristna uporaba kulturnih razlik. V naslednjih dveh poglavjih smo preučevali značilnosti slovenske in srbske poslovne kulture. Za obe poslovni kulturi smo navedli njihov jezik, religijo, poslovne navade ter opisali njihovo računovodstvo. Prišli smo do spoznanja, da sta si ti dve poslovni kulturi, kljub geografski bližini, precej različni. Nadaljujemo z opisom podjetij Impol, d. o. o. iz Slovenske Bistrice in Seval a. d. iz Srbije. Nato smo na primeru teh dveh podjetij proučili kulturo z uporabo modela ledene gore ter grafično prikazali natančno izmerjene indekse dimenzij kulture po Geertu Hofstedu za Slovenijo in Srbijo ter jih primerjali z dejanskim stanjem v obeh proučevanih podjetjih. Napisali smo tudi, katere vidike reševanja kulturnih razlik podjetje Impol, d. o. o. uporablja v praksi in navedli načine uporabe teh vidikov. Primerjali pa smo tudi poslovne navade obeh že prej omenjenih podjetij. Izvedli smo tudi primerjavo med slovenskim in srbskim načinom računovodenja. Ugotovili smo, da je lahko ta primerjava koristna za vsa slovenska podjetja, ki poslujejo s srbskimi podjetji. Delo diplomskega projekta smo končali z ugotovitvami o vplivu kulture na mednarodno poslovanje podjetja Impol, d. o. o. na primeru Slovenije in Srbije in nato navedli še nekaj predlogov za uporabo v praksi. In the graduation project we studied the impact of culture on international business in the case of Slovenia and Serbia. In the theoretical part, we first defined the concept of culture and corporate culture. We then describe and graphically demonstrate the Iceberg Model, showing the layers of culture. Culture is presented as a set of visible and invisible factors. Afterwards, we researched the dimensions of culture, according to Geert Hofsted. In the next section we describe possible aspects of solving cultural differences. There are several ways of doing that and we find that it is very important to choose the right one. These aspects include ignoring cultural differences, minimizing and beneficial use of cultural differences. In the next two sections, we studied the characteristics of Slovenian and Serbian corporate culture. For both of them we have listed their language, religion, business habits, and described their accounting. We came to a conclusion that these two corporate cultures, despite the geographical proximity, are rather different. We continued with a description of the companies, Impol, d.o.o., from Slovenska Bistrica, and Seval, a. d., from Serbia. After that, we made a graphic representation of accurately measured indices of culture dimensions for Slovenia and Serbia, according to Geert Hofsted, and compared them with the actual situation in both companies. We listed which aspects of resolving cultural differences are used by Impol, d.o.o. and indicated the uses of these aspects. We also compared the business practices of the two companies and carried out a comparison between the Slovenian and Serbian way of accounting. We find that this comparison may be useful for all companies that do business with Serbian companies. As a result of the project, we find that culture has a major impact on business in the case of Impol, d.o.o., looking at relations between Slovenia and Serbia, and we suggest ways of practical application. - Kultura - Poslovna kultura - Značilnosti slovenske poslovne kulture - Značilnosti srbske poslovne kulture - Dimenzije kulture o Geertu Hofstedu - Culture - Corporate culture - Characteristics of Slovenian business culture - Characteristics of Serbian business culture - Dimensions of Culture Geert Hofstedu true true false [A. Podlesnik] Slovenski jezik Angleški jezik Diplomsko delo 2014-07-27 14:12:44 2015-10-23 08:54:32 2022-05-14 03:07:12 2021-05-02 03:13:15 2014 0 Maribor 0 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 005 12099356 URN:SI:UM:DK:WWOOW47M VS_Podlesnik_Aljaz_2014.pdf VS_Podlesnik_Aljaz_2014.pdf 1 22E8FC137F42A5E2C7640E446E76D0B9 489c868b1f842ed2f393745a7196f9b2f7a36605919651f19ad90d723a5e162f 2793efc3-7c0b-11eb-bb7a-00155d0001ca https://dk.um.si/Dokument.php?lang=slv&id=66477 Ekonomsko-poslovna fakulteta 0 0 0