20.500.12556/DKUM-46812 Oblikovanje celovite storitve in zagon podjetja za osebno trenerstvo Service design and business start-up of personal training V magistrskem delu sem se osredotočil na zanimivo področje service designa, rojenega iz kombinacije pojmov storitve in designa. Primerjal sem definicije različnih avtorjev in opredelil, kaj to dejavnost čaka v prihodnosti. Koncept samega področja sem združil v oblikovanje celovite storitve za osebno trenerstvo, ene izmed trenutno najpopularnejših in razvijajočih se storitvenih dejavnosti. Izdelal sem elaborat zagona podjetja za osebno trenerstvo in na podlagi raziskave o storitvah osebnega trenerstva v Sloveniji oblikoval storitev osebnega trenerstva po načelih oblikovalskega razmišljanja. In my master’s thesis I focused on an interesting sphere of activity – service design, born form the combination of the terms “service” and “design”. I compared the definitions of different authors and tried to define what the future holds for the given activity. I incorporated the concept of service design in creating a complete personal training service which is currently one of the most popular and fastest-growing economic services. I created an expert’s report for launching a company for personal training. Based on my study of personal training services in Slovenia I then created my personal training service according to the principle of service design thinking. Service design projekt storitev design oblikovanje osebno trenerstvo oblikovalsko razmišljanje stičišče porabnik izkušnje Service design project service design designing personal training service design thinking touchpoint user experiences true true false [S. Jurkošek] Slovenski jezik Angleški jezik Magistrsko delo/naloga 2014-11-11 14:55:36 2014-12-16 13:11:19 2022-05-19 03:06:10 2021-05-03 03:35:44 2014 0 Maribor 0 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 005.411:330.123.6(043.2) 18592278 URN:SI:UM:DK:2R1PJVGM MAG_Jurkosek_Sebastijan_2014.pdf MAG_Jurkosek_Sebastijan_2014.pdf 1 A4E4FCE1F51B68BD303C8E1A619A918A e3a77f79869b917a779e3bc31d6ef6cc6188cbdbc45cb02b9486a493a7014968 74fda0ca-7c0b-11eb-bb7a-00155d0001ca https://dk.um.si/Dokument.php?lang=slv&id=69149 Fakulteta za strojništvo 0 0 0