20.500.12556/DKUM-47357 POSLOVANJE PODJETIJ V RAZLIČNIH KULTURNIH OKOLJIH BUSINESS ENTERPRISES IN DIFFERENT CULTURAL ENVIRONMENTS POVZETEK Poznavanje medkulturnih razlik v mednarodnem poslovnem okolju je pomembno, saj na ta način vemo, s kom poslujemo ter kaj lahko pričakujemo od nasprotne strani pri pogajanjih in poslovnih srečanjih. Ko spoznavamo različne kulture, se soočamo z različnimi običaji in navadami ter tudi različno neverbalno komunikacijo. Lahko rečemo, da so načini besednega in pisnega komuniciranja pri vseh enaki, vendar je pomembno dejstvo, da pri nekom dana beseda velja, če je napisana ali ne, pri drugih pa ne. Slovenski podjetniki se pri poslovanju s podjetji v Sloveniji premalo zavedajo, da so lahko lastniki podjetij pripadniki druge kulture in druge narodnosti. Ta razlika ni takšen problem pri poslovanju z Makedonijo. Najpogostejša poslovna darila med slovenskimi podjetniki so promocijska, za poslovanje v tujini pa izbirajo med umetniškimi izdelki in izdelki domače obrti. Velika napaka slovenskih podjetnikov je, če poslovanje jemljejo kot nekaj samoumevnega, saj jih lahko to stane pomembnih poslovnih odločitev. Spoznavanje medkulturnih razlik, spoštovanje nacionalnih kultur in razumevanje so za poslovni svet zelo pomembna, saj vplivajo na samo uspešnost poslovanja ter izid poslovnih pogajanj ne glede na to, ali posle sklepamo doma ali v tujini. Knowledge of cultural differences in international business environment is very important. The differences show us in which way we are different from the opposite side that we are doing business with and what can we expect from them in the negotiations and business meetings. When we learn about different cultures, we are faced with different traditions and customs, as well as with different non-verbal communication. We can say that the methods of verbal and written communication are the same in all cultures, but to give the word for someone is obligatory whether it is written or not, while for the other is not. Slovenian businessmen dealing with other companies in Slovenia are not aware enough that the owners of other companies are sometimes also members of other nationalities and cultures. This difference is not such a problem when we are doing business with Macedonians. Most common business gifts between Slovenian businessmen are promotional gifts, but when going abroad they choose between fine art and handcraft products. A big mistake is made when doing business at home is taken for granted. That kind of attitude can cost us important business. Understanding of cross-cultural differences and showing respect to different nationalities is very important for business world. It affects on business performance and outcome no matter if we are doing business at home or abroad. Mednarodno okolje kultura nacionalna kultura Slovenija Makedonija besedno pisno in neverbalno komuniciranje. International environment culture national culture Slovenia Macedonia verbal written and nonverbal communication. true true false [G. Danijel] Slovenski jezik Angleški jezik Magistrsko delo/naloga 2015-02-09 21:37:34 2015-03-13 12:06:02 2022-05-20 03:08:18 2021-05-06 03:30:03 2015 0 Maribor 0 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 005 11948828 URN:SI:UM:DK:BPHWNAGC MAG_Danijel_Gasper_2015.pdf MAG_Danijel_Gasper_2015.pdf 1 8EACC17EF6EC85E6ECCD5A4107FBEA70 cefa6f654ec89708c11b2b5e153bf76fc8b1e7878b99a33a553e39154a8f1788 93c79cbb-7c0b-11eb-bb7a-00155d0001ca https://dk.um.si/Dokument.php?lang=slv&id=70411 Ekonomsko-poslovna fakulteta 0 0 0