20.500.12556/DKUM-55300 MANAGEMENT IN MOŽNOSTI SLOVENSKEGA PODJETJA NA GLOBALNEM TRGU MANAGEMENT AND BUSINESS OPPORTUNITIES OF SLOVENIAN COMPANY ON THE GLOBAL MARKET V magistrskem delu je prikazan primer podjetja Avto Jarc in njihov projekt za oceno možnosti družinskega podjetja na ameriškem trgu. Projekt so zasnovali lastniki in managerji podjetja Avto Jarc z namenom razvoja modela potencialnih možnosti vstopa na zahtevno ameriško področje. Gre za izvirni pristop k zasnovi navedenega, saj je bilo potrebno veliko časa in znanja, še posebej pa konkretne komunikacije z ljudmi po svetu, da je možno oceniti navedeni projekt kot pozitiven za družinsko podjetje Avto Jarc. Vsebina projekta ima, oziroma vsaj tisti njegov del, ki je prikazan v magistrski nalogi, dovolj splošna izhodišča, da bi jih lahko za potrebe svojega poslovanja mogoče uporabila tudi mnoga druga slovenska podjetja. Zasnova in izvedba projekta sta kompleksni. Gre za usklajevanje različnih poslovnih, tehničnih in komunikacijskih vsebin, ki zahtevajo veliko poslovne logistike. Takega projekta ni mogoče niti zasnovati niti izpeljati samo iz sedeža podjetja. Preprosto je potrebno vzpostaviti globalno mrežo in usklajevati različna pričakovanja v različnih poslovnih okoljih z ljudmi, ki imajo različne načine razmišljanja in različne življenjske vrednote. V magistrskem delu je prikazan izviren poslovni model podjetja Avto Jarc z namenom predstavili alternativo managementskega pogleda na strateški razvoj družinskega podjetja na globalnem trgu. In the master thesis the project for assessment of possibilities to enter the US business market is presented which is prepared by family company Avto Jarc. The project is realized by the owners and managers of the family company mentioned before. The general aim of the project is to develop potential possibilities of entering to most demanding American business market place. The project is authorized by the leading members of the group inside the company Avto Jarc. The project was consumed a lot of time of various experts from the company, as well as modern business knowledge and communication between the experts from all over the world. In the thesis only one part of the project is presented and even this part can be understood as a general viewpoints on the whole content of the project that even other companies can find in it some useful ideas for their international business. The design of the project content as well as the implementation of the project are the quite complexed. A lot of coordination between various business, technical and communication contents is has to be done in order that the complexed business logistics can be achieved. It is almost impossible to create or to implement that kind of complexed project only from the company’s armchairs. The global network has to be create in order that all variety of expectations in different business environments with the peoples with different cultures and values and ways of thinking can be involved into one common sensed wholeness. In the thesis the genuine business model of Avto Jarc is presented in order to express some alternatives to management viewpoints on strategic development of the family company on global market place. management razvoj izvirnega projekta družinsko podjetje globalni trg management development of the genuine project family company global market place true true false [M. Jarc] Slovenski jezik Angleški jezik Magistrsko delo/naloga 2015-10-16 18:03:43 2016-03-10 09:31:34 2022-06-08 03:11:40 2021-05-14 03:19:50 2015 0 Maribor 0 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 005.8 12224540 URN:SI:UM:DK:I6INNAV8 MAG_Jarc_Miha_2015.pdf MAG_Jarc_Miha_2015.pdf 1 3DEFF988454E28E53C7957F6A77C8EAE dc290ddc03c8d2bbb8056bdddb236317891cb3222b4cf514d462c9c243e5a443 07919d55-7c08-11eb-bb7a-00155d0001ca https://dk.um.si/Dokument.php?lang=slv&id=82616 Ekonomsko-poslovna fakulteta 0 0 0