20.500.12556/DKUM-57869 PLANIRANJE RAZVOJA DRUŽINSKEGA PODJETJA EC, D. O. O. NA RAVNI POLITIKE PODJETJA IN STRATEŠKEGA MANAGEMENTA Planning the Development of a Family Business EC, d. o. o. on the Enterprise Policy and the Strategic Management Level V diplomskem delu smo proučevali podjetje EC, d. o. o. in planirali njegov razvoj na ravni politike podjetja in na ravni strateškega managementa. Proučevano podjetje spada po velikosti med mikro podjetja in je v lasti družine. Podjetje EC, d. o. o. se je specializiralo na področju elektrike. Diplomski projekt je sestavljen iz teoretičnega in praktičnega dela. Podjetje EC, d. o. o. smo predstavili in za preučevano podjetje preučili izbrane posebnosti. Predstavili smo obstoječo politiko podjetja, strategije in strukture. V nadaljevanju smo preučili vrednote podjetja EC, d. o. o., določili njegove prednosti in slabosti ter na podlagi razvoja okolja določili še možnosti in nevarnosti. Vse to nam je služilo kot izhodišče za planiranje prihodnje politike preučevanega podjetja. Na ravni strateškega managementa smo najprej preučili izhodišča za planiranje razvoja podjetja EC, d. o. o. na tej ravni managementa. Preučili smo programsko-tržna področja podjetja in za njih iskali razvojne možnosti. Za programsko-tržna področja podjetja EC, d. o. o. smo podali tudi oceno konkurenčnosti in perspektivnosti in na podlagi teh izdelali portfolio analizo. Na podlagi teh izhodišč preučevanega podjetja smo zanj planirali strategije, ovrednotili razvojno uspešnost podjetja EC, d. o. o. in za izbrane strategije planirali tudi prihodnje strukture tega podjetja. Delo smo zaključili s programiranjem razvoja podjetja EC, d. o. o. This thesis has focused on the analysis of the EC, d. o. o. company, planning its development at the level of business policy and strategic management. According to the size of the company being analysed, it falls under micro companies with a family owner. The main domain of EC, d. o. o. is electricity. The research project is composed of two parts, practical and theoretical. EC, d. o. o. has been presented and its special characteristics have been analysed. We have presented company's current business policy, its strategies and structure. Furthermore, the company's values have been examined, its advantages and disadvantages have been determined, and on the basis of the environmental development its possibilities and risks have been revealed. All these factors served as a starting point for the future planning of business policy analysis. Firstly, we have examined the bases of the business development planning for EC, d. o. o. at the level of strategic management. In addition, we have analysed its programme and market fields and have searched for their developmental possibilities. For the programme and market fields of EC, d. o. o. we have assessed company's competitiveness and perspectives, on the basis of which a portfolio analysis has been done. On these grounds company's strategies have been planned, company's development success has been assessed and for the chosen strategies of EC, d. o. o its future structures have been defined. Finally, we have outlined EC, d. o. o. development programme. vizija politika podjetja strategije programsko-tržna področja vrednote podjetja prednosti in slabosti možnosti in nevarnosti strateški management vrednotenje razvojne uspešnosti podjetja. vision business policy strategies programme and market fields company's values advantages and disadvantages possibilities and risks strategic management business development success assessment. true true false [E. Mirt Kosem] Slovenski jezik Angleški jezik Diplomsko delo 2016-03-23 10:14:53 2016-06-06 14:12:18 2022-06-15 03:09:22 2019-07-11 14:54:35 2016 0 Maribor 0 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 005.4 12308252 URN:SI:UM:DK:PUJPT2X9 VS_Mirt_Kosem_Erika_2016.pdf VS_Mirt_Kosem_Erika_2016.pdf 1 059E72931AB946365404A6D50F02FAF7 67f4ad5fce969560a3cd9aa910284fda1a71734e667683b76454837ed9069c33 6a308afe-7c0c-11eb-bb7a-00155d0001ca https://dk.um.si/Dokument.php?lang=slv&id=90965 Ekonomsko-poslovna fakulteta 0 0 0