20.500.12556/DKUM-58307 MANAGERSKI VIDIKI PRI UVEDBI NOVEGA SOLARNEGA SISTEMA NA TRGU MANAGEMENT ASPECT OF INTRODUCING THE NEW SOLAR SYSTEM Diplomsko delo obravnava managementske vidike pri uvajanju novega solarnga sistema na trg. Solarne sisteme uvrščamo med tehnološko zahtevne izdelke, kateri so na trgu prisotni že nekaj časa, vendar hiter razvoj znanosti, konkurenca in težnja po enostavnosti za uporabnika in večjemu izkoristku zahtevajo od podjetij, da se hitro prilagajajo nastalim razmeram. Posledično prihaja v podjetjih do optimiziranja ali prenove procesov tehničnega razvoja izdelkov in tudi do prilagajanja strateške usmerjenosti razvoja podjetja, kar v tem diplomskem delu obravnavamo iz managerskih vidikov. Sam proces razvoja obravnavanega solarnega sistema ni formaliziran, zato smo ob pregledu literature iz področja managementa izdelkov ugotavljali prednosti in pomanjkljivosti na danem analiziranem primeru uvedbe solarnega sistema na trg iz managerskih vidikov ter podali predloge za možne izboljšave. Diploma thesis discusses managerial aspects of introducing a new solar system to the market. Solar systems are technologically demanding products, which are present on the market for a longer period of time. However, fast development of science and technology, competition, demands of user-friendly solutions and improvements in efficiency are forcing companies to adapt quickly to these circumstances. Therefore, companies need to optimize or renew their process of product development and need to adapt their strategic development orientation in terms of managerial aspects. Analyzing managerial aspects in introducing new solar system on the market presents main subject of this diploma thesis. Process of product development of this particular solar system was not formalized. Furthermore, theoretical background in managerial aspect of product management is presented in order to determine advantages, disadvantages and crate possible improvements based on analyzed case. management management izdelkov razvoj novih izdelkov solarni sistemi management product management new product development solar systems true true false [I. Kozlar] Slovenski jezik Angleški jezik Diplomsko delo 2016-04-13 22:56:15 2016-08-10 13:57:21 2022-06-16 03:07:51 2019-07-11 10:35:17 2016 0 Maribor 0 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 005 12431644 URN:SI:UM:DK:NJUQ8CIB VS_Kozlar_Igor_2016.pdf VS_Kozlar_Igor_2016.pdf 1 FB5F95BF4617120BE7EE089485BA1D2C 23981b2d108fc90fddf2267166917116d399cd2c6964f388beb46d5e7232768c c68762ba-7c0c-11eb-bb7a-00155d0001ca https://dk.um.si/Dokument.php?lang=slv&id=95369 Ekonomsko-poslovna fakulteta 0 0 0