20.500.12556/DKUM-59126 ANALIZA UPORABE INTRANETA V HYPO ALPE-ADRIA-BANK, D.D. ANALYSIS OF THE INTRANET USE IN HYPO ALPE-ADRIA-BANK, D.D. Diplomsko delo obravnava interno komuniciranje v Hypo Alpe-Adria-Bank, d.d. Osrednja tema proučevanja je intranet, ki je lahko eno izmed najbolj učinkovitih orodij internega komuniciranja, kar ugotavljata tako teorija kot dobra praksa uspešnih organizacij. V decembru 2015 je bila s pomočjo anketnega vprašalnika izvedena analiza uporabe intraneta v Hypo banki. Cilj je bil ugotoviti, v kolikšni meri zaposleni intranet uporabljajo pri svojem delu in kateri dejavniki vplivajo na njegovo uporabo. Ali intranet izpolnjuje svoje poslanstvo in zaposlenim pomaga izvajati delovne naloge bolj učinkovito? Ali prispeva k večji informiranosti zaposlenih? Je intranet izpolnil pričakovanja uporabnikov? Rezultati raziskave so pokazali, da je intranet med zaposlenimi pogosto v uporabi, ne predstavlja pa osrednje informacijske točke banke. Zaposleni so dokaj homogena skupina uporabnikov intraneta. Koliko časa delajo v banki in na kakšnem delovnem mestu, nima vpliva na pogostost uporabe intranetnih strani. Vizualna podoba intraneta, ki so jo sicer uporabniki ocenili kot dobro, prav tako nima vpliva na to, da bi bile intranete strani bolj obiskane. Zelo spodbudna pa je ocena zaposlenih, da uporabne intranetne vsebine vplivajo na boljšo učinkovitost pri delu. Na splošno so uporabniki z intranetom zadovoljni. Zadovoljstvo je tudi v pozitivni korelaciji z izpolnjenimi pričakovanji uporabnikov. Ne glede na pozitivne ocene zaposlenih pa je analiza njihovih informacijskih potreb pokazala, da je še mnogo vsebin, za katere zaposleni menijo, da bi jim pomagale bolj produktivno opravljati delovne naloge, intranet Hypo banke kot medij in orodje internega komuniciranja pa ima še ogromno potenciala na poti doseganja kakovostne in učinkovite podpore zaposlenim pri delu. The thesis deals with internal communications in Hypo Alpe-Adria-Bank, Inc. The central topic of studying was an intranet of Hypo Bank. The Intranet can be one of the most effective tools of internal communication – the fact, which has been determined by both the theory and the good practice of successful organizations. In December 2015, an analysis of an intranet usage in Hypo Bank was carried out with a questionnaire sent to the employees. A goal was to ascertain the extent of the intranet usage in the working processes of the employees and what factors affect its use. Does the intranet fulfil its mission and does it help the employees to perform working tasks more efficiently? Does it contribute to a greater awareness of personnel? Does the intranet meet users' expectations? The analysis results showed that the intranet is often used among the employees, but it is not the main bank information point. The employees are fairly homogeneous group of the intranet users. The years of service in the bank or the type of job have no impact on the frequency of the intranet usage. A visual image of the intranet, otherwise evaluated as good by users, also has no influence on the intranet sites popularity. The assessment of the employees that useful intranet contents affect better performance at work appears very encouraging. Generally speaking the users are satisfied with the intranet. The satisfaction is also positively correlated with the fulfilled users’ expectations. Regardless of the positive employees’ intranet evaluation, the analysis of their information needs indicated a lack of content which employees believe that would help them to perform working tasks more productively. The intranet of Hypo Bank, the media and the internal communication tool, still has a huge potential in achieving high quality and efficiency to support employees at work. organizacijsko komuniciranje interna komunikacija intranet organizational communication internal communication intranet true true false Slovenski jezik Angleški jezik Diplomsko delo/naloga 2016-05-05 00:32:29 2016-05-27 15:17:43 2022-06-19 03:06:56 2019-07-11 11:03:36 2016 0 Maribor 0 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 7593747 URN:SI:UM:DK:3QTXB1SN UN_Gresovnik_Natasa_2016.pdf UN_Gresovnik_Natasa_2016.pdf 1 408A0A7CB8E6F436839456F7553ABC4A 7a57055b6655bac82217ef1ecc8873296a6ad13f71ca3e42359c57c14ba436b2 6949472b-7c0c-11eb-bb7a-00155d0001ca https://dk.um.si/Dokument.php?lang=slv&id=90922 Fakulteta za organizacijske vede 0 0 0