20.500.12556/DKUM-66960 Oblikovanje celostne grafične podobe in prenova spletne strani Oddelka za germanistiko Filozofske fakultete UM Corporate visual identity creation and website reconstruction for the Department of German Studies at the Faculty of Arts of the University of Maribor Predmet raziskovanja diplomskega dela je oblikovanje celostne grafične podobe Oddelka za germanistiko Filozofske fakultete UM. Kakovostno narejena celostna grafična podoba je danes temelj uspešnosti. Organizacijo vizualno predstavlja javnosti, ji daje identiteto, definira njeno vizijo in služi promociji. Pri oblikovanju celostne grafične podobe mora grafični oblikovalec poleg izdelka oziroma organizacije dobro poznati tudi vse likovne prvine in oblikovalska načela, saj lahko organizacijo le tako uspešno predstavi. V diplomskem delu se bomo najprej posvetili teoriji grafičnega oblikovanja in celostne grafične podobe, nato pa bomo na podlagi osvojenih znanj poskušali uspešno ustvariti celostno grafično podobo Oddelka za germanistiko Filozofske fakultete UM in prenoviti njihovo spletno stran. The present diploma paper focuses on the design of corporate visual identity of the Department of German Studies of the Faculty of Arts, University of Maribor. The quality of a corporate visual identity is nowadays crucial for the success of a certain company. It represents the company, gives it the identity, defines its vision and promotes it. When designing the corporate visual identity, the graphic designer needs to be familiar with all visual elements and design principles not only the product itself, as this is the only way to successfully present the company. In this diploma paper, we will first look into the theory of graphic design and corporate visual identity before, based on this knowledge, trying to successfully design the corporate visual identity of Department of German Studies of the Faculty of Arts, University of Maribor and reconstruct its website. grafično oblikovanje celostna grafična podoba logotip spletna stran graphic design corporate visual identity logotype website true true false J. Kučej Slovenski jezik Angleški jezik Diplomsko delo/naloga 2017-07-20 16:02:50 2017-10-06 13:44:13 2022-08-01 13:23:34 2019-07-11 16:04:51 2017 0 [Maribor 0 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 655.26:[004.774-026.12](043.2) 20995350 URN:SI:UM:DK:OEKNBVF7 UN_Kucej_Jana_2017.pdf UN_Kucej_Jana_2017.pdf 1 1E1C5681B8C36A1938D633BF5F89BD03 9c5ef7f63046baa9f08cd89ca877334f55d0d75bd9fbeea7d8e4a03ec4e03e48 7e6b4dd7-7c0e-11eb-bb7a-00155d0001ca 20.500.12556/dkum/f58d0435-99a2-47db-bfb0-cea22adcf827 https://dk.um.si/Dokument.php?lang=slv&id=115018 Fakulteta za elektrotehniko, računalništvo in informatiko 0 0 0