20.500.12556/DKUM-68867 Search engine optimization understanding key elements of high page ranking The paper deals with the importance of web page optimization. Internet and its characteristics are shown in the beginning of this paper, as the main source of obtaining information. Web pages should have all the necessary information that people are seeking and should also be ranged as high as possible in the search engines. The fact is that almost every search begins through a search engine. The basic tool that is used here are words that describe your search area and are called keywords. Examples are showing us the differences between optimized and not-optimized pages. Article deals with the basic examples of a page optimization (on-page optimization) and also web page optimization outside the page (off-page optimization). Further on we can know about the recommended techniques and possibility how to use them in online optimization to increase your competitiveness in search marketing which leads to more web page visitors. It also shows the advantages of optimized web pages and its trends that are shown in the area of search marketing. optimization search engine optimization internet marketing page ranking optimizacija optimizacija za tiskalnike internet marketing rangiranje strani true false true Angleški jezik Slovenski jezik Znanstveno delo 2017-11-03 13:07:11 2017-11-03 13:08:16 2022-08-01 16:24:32 2019-07-11 17:13:07 2010 0 0 str. 23-27 št. 56 Letn. XV september 2010 0000-00-00 Zaloznikova Objavljeno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 1820-0222 659.2:004 2725079 6814739 1820-0222 URN:SI:UM:DK:RL4OSN4S Management_Journal_of_Sustainable_Business_and_Management_Solutions_in_Emerging_Economies_2010_Urh_Search_engine_op.pdf Management_Journal_of_Sustainable_Business_and_Management_Solutions_in_Emerging_Economies_2010_Urh_Search_engine_op.pdf 1 7E0104FE38B08DF2A02B423FEE7400C8 6944dfd5a460efaf1ad81847558977da50d64bd1b1e5da4c10003474e0156ffe 78cef3c0-7c0f-11eb-bb7a-00155d0001ca 20.500.12556/dkum/f0b78696-3dc2-46ec-8688-f97764d29cc0 https://dk.um.si/Dokument.php?lang=slv&id=120019 http://management-stari.fon.bg.ac.rs/index.php?option=com_jdownloads&Itemid=16&view=finish&cid=24&catid=9&lang=en 1 https://dk.um.si/Dokument.php?lang=slv&id=120018 Fakulteta za organizacijske vede 0 0 0