20.500.12556/DKUM-70101 Analiza sodobnih konceptov družbenih medijev An analysis of modern social media concepts V diplomskem delu smo se osredotočili na analizo uporabe sodobnih konceptov v družbenih medijih. S pomočjo virov in literature smo podrobneje predstavili pet sodobnih konceptov, ki so prevladovali v preteklem letu, to so družabno sporočanje, boj proti lažnim novicam, pristna vsebina oz. oddajanje videoposnetkov v živo, obogatena resničnost in klepetalni roboti. Z metodo analize smo ugotovili in prikazali, kateri izmed njih se pojavljajo v priljubljenih družbenih medijih in na kakšen način so le-ti prisotni v njih. Sledila je konvergenca ugotovitev, kjer smo zbrali rezultate analize. Prišli smo do ugotovitve, da sodobni koncepti predstavljajo pomemben segment v družbenih medijih. In this diploma paper we focused on the analysis of the use of modern concepts in social media. Based on the sources and literature we set out in detail 5 modern concepts which dominated last year, i.e. social messaging, the fight against fake news, authentic content, a.k.a. live video, augmented reality and chatbots. Using the method of analysis, we determined and illustrated which of these concepts are appearing in the popular social media and in which way they are present there. In the following convergence of the findings we compiled the results of the analysis. We came to the conclusion that modern concepts constitute an important segment of the social media. družbeni mediji družbena omrežja sodobni koncepti temeljni funkcionalni gradniki social media social network modern concepts functional building blocks true true false Š. Papa Slovenski jezik Angleški jezik Diplomsko delo/naloga 2018-04-05 13:04:51 2018-05-23 13:36:20 2022-08-01 18:47:56 2019-07-11 17:55:46 2018 0 [Maribor 0 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 366.636(043.2) 21447446 URN:SI:UM:DK:4FUDWM0E UN_Papa_Stefan_2018.pdf UN_Papa_Stefan_2018.pdf 1 C03E03FA12AB18AF3BD1F84598EEF028 0e034713cbd560e97d4d38a07848d54c7a59aa8ccf26892a21eb9e71e17413ce ddfe6087-7c0f-11eb-bb7a-00155d0001ca 20.500.12556/dkum/d524f4fd-d4e1-4279-afaa-90baad13b013 https://dk.um.si/Dokument.php?lang=slv&id=123706 Fakulteta za elektrotehniko, računalništvo in informatiko 0 0 0