20.500.12556/DKUM-70915 Možnost razvoja turistične ponudbe na osnovi gasilske dediščine v Laškem A possibility of tourism development based on the firefighting heritage in Laško Čeprav kulturni turizem ne predstavlja primarnega motiva za obisk Laškega, ima to mesto bogato kulturno dediščino, ki močno pridobiva na pomenu. Povsem enako je tudi z dediščino gasilstva. Ta se vključuje v turistično ponudbo le z gasilskimi muzeji in zbirkami, zato želimo ponudbo gasilske dediščine nadgraditi in jo inovativno predstaviti z vsebino, ki bo privlačna za obiskovalce. Prvi del magistrskega dela obsegajo teoretična izhodišča in pregled literature obravnavanega področja, zato smo v njem opredelili pojme kulturne dediščine in njene interpretacije v turizmu, turizem, turistično ponudbo ter kulturni turizem. Opisali smo gasilsko dediščino ter se kasneje osredotočili na dediščino prostovoljnega gasilskega društva Laško. V empiričnem delu magistrskega dela smo najprej z raziskavo trga predstavili vključevanje gasilske dediščine v turistično ponudbo. S pomočjo analize PSPN, raziskovalnih podatkov terenskega dela in tehnike odprtega intervjuja pa smo nato ugotavljali, ali obstajajo možnosti za razvoj turistične ponudbe na osnovi gasilske dediščine ter na podlagi tega oblikovali teoretično zasnovo za nova turistična produkta. Pri tem smo ugotovili, da je ideja o produktu na temeljih gasilske dediščine turistično privlačna, predlagana produkta pa bi povzdignila destinacijo v unikatno in inovativno za potencialne obiskovalce. Although cultural tourism is not the primary motive for visiting Laško, the town has got rich cultural heritage which is gaining its importance. The same goes for a firefighting heritage. It is integrated into a tourism supply only with firefighting museums and collections, therefore we would like to upgrade it and introduce it in an innovative way with content that will attract visitors. In the first part of the master's thesis theoretical backgrounds and literature overview of the field are presented, therefore the terms cultural heritage and its interpretation in tourism, tourism, tourism supply and cultural tourism are defined. Furthermore, the firefighting heritage is described, and the focus put on the heritage of the Volunteer fire department Laško. In the empirical part of the master's thesis the integration of a firefighting heritage into the tourism supply is presented. Using the SWOT analysis method, field work research data and an open-ended interview we have tried to determine, whether there are possibilities for development of tourism supply based on a firefighting heritage and formed a theoretical design for new tourism products. It has been established that the idea of a product based on the firefighting heritage would attract tourists, and that the proposed products would make the destination unique and innovative among potential visitors. kulturna dediščina turistična ponudba gasilska dediščina Laško cultural heritage tourism supply firefighting heritage Laško true true false Slovenski jezik Angleški jezik Magistrsko delo/naloga 2018-06-19 12:32:38 2018-08-30 09:53:47 2022-08-01 19:59:31 2019-07-11 18:22:28 2018 0 Maribor 0 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 338.483.13:614.842(497.4Laško)(043.2) 2048266579 URN:SI:UM:DK:PGQGWCHM MAG_Kragolnik_Spela_2018.pdf MAG_Kragolnik_Spela_2018.pdf 1 AE99AFB65B6C933DB933BAB3C3F5B74F 7ff345dfbef47e76b0cd5522da8afbeb8a1531d354bb3639a5dbe8133970ae18 1389aacb-7c10-11eb-bb7a-00155d0001ca 20.500.12556/dkum/9929df12-6f42-4f1b-aa9f-c239e9c2195e https://dk.um.si/Dokument.php?lang=slv&id=126214 Fakulteta za turizem 0 0 0