20.500.12556/DKUM-72589 Revitalizacija ponudbe v hotelu grande Offer revitalization in Hotel Grande Za nastanitveni objekt je pomembno, da vzdržuje konkurenčnost z drugimi ponudniki, saj je od slednje odvisen njegov obstanek na trgu. To je bil tudi razlog, da smo se v tem delu diplomskega projekta posvetili iskanju rešitev za revitalizacijo ponudbe v Hotelu Grande. Najprej smo izvedli tehniko za definiranje problema. Nato so sledile tehnike, s katerimi smo generirali ideje. Na podlagi tehnik za ustvarjalno razmišljanje smo prišli pri tehniki zapisovanje idej do najustreznejših rezultatov. V nadaljevanju smo presojali na podlagi analize odločanja ustreznost rešitev s programom Web-HIPRE. Presojali smo med štirimi idejami, in sicer med: ureditvijo sejne sobe, ureditvijo bara, ureditvijo sobe za najem in dnevni počitek ter prenovo sob. S pomočjo programa smo opredelili kriterije in podkriterije, ki vplivajo na našo izbiro, ter tako pričeli s procesom večkriterijskega odločanja. Na koncu smo prišli do rešitve, da je najboljša ideja oziroma rešitev ureditev sejne sobe. It is imperative for hospitality accommodations to maintain their competitiveness with other providers in order to maintain their place on the market. In this bachelor’s project, we have focused on finding new ideas on how to revitalize the offer off Hotel Grande. The first step was implementing the problem defining-technique. After that, techniques for generating new ideas followed. Based on all of the techniques we employed, the so called »idea writing« method yielded the best results. We had to evaluate some of the best ideas we had (based on decision-making), using the Web-HIPRE computer program. We were deciding and analyzing among four ideas, and they were: furnishing a conference room, redecorating a bar, decorating a room for renting and daily rest and renovation of hotel rooms. With the help of a program, we have defined the criteria and sub-criteria that influenced our choice and then followed up with the process of multi-criteria decision making. Our final conclusion was that furnishing a conference room would be the best idea. ustvarjalno reševanje problemov večkriterijsko odločanje Web-HIPRE hotelska ponudba. creative problem solving multi-criteria decision making Web-HIPRE hotel offer. true true false [L. Berger] Slovenski jezik Angleški jezik Delo diplomskega projekta/projektno delo 2018-10-09 11:49:01 2019-03-04 10:51:11 2022-08-01 22:52:33 2019-07-11 19:24:02 2019 0 Maribor 0 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 640 13275932 URN:SI:UM:DK:SKEHUGJZ VS_Berger_Lavra_2019.pdf VS_Berger_Lavra_2019.pdf 1 123021F3806229BEB20EF1F86D139344 a190a3228c490163773fc5645777162bba5085e59ced36122cb9a03fc1dac1e2 9a6e593d-7c10-11eb-bb7a-00155d0001ca 20.500.12556/dkum/b8f4113b-4eac-415f-9428-40fbe88b1c15 https://dk.um.si/Dokument.php?lang=slv&id=132555 Ekonomsko-poslovna fakulteta 0 0 0