20.500.12556/DKUM-81699 Vpliv zaznanih sprememb večdimenzionalnega ekosistema (zunanjega) okolja podjetja na strateško poslovno osredotočenost in uspešnost podjetja Impact of the perceived changes in multidimensional ecosystem of the (external) company's environment on the company's strategic business focus and performance V pričujoči doktorski disertaciji smo raziskovali vpliv hitro spreminjajočega se nepredvidljivega večdimenzionalnega ekosistema (zunanjega) okolja podjetja na strateško poslovno osredotočenost in uspešnost podjetja. Zanimalo nas je kako in v kakšni meri navedeni dejavniki povzročajo negotovost (zunanjega) okolja podjetja in kako ta negotovosti vpliva na izbiro poslovnih strategij podjetja. V okviru poslovnih strategij podjetja smo se omejili na dve dobro uveljavljeni in pogosto citirani tipologiji poslovnih strategij podjetja avtorjev Miles in Snow (1978; 2003) ter Porter (1980; 1985). Nadalje pa smo empirično preverili še kako izbira poslovnih strategij vpliva na (finančno in nefinančno) uspešnost podjetja. V empirično raziskavo smo vključili 378 podjetij. Anketirali smo največ lastnikov, ki so tudi vrhnji managerji/glavni direktorji podjetja (151 oseb ali 39,90 %), 147 lastnikov podjetja (ali 38,90 %) in 80 vrhnjih managerjev/glavnih direktorjev podjetja (ali 21,20 %). Izključno vrhnji managerji/glavni direktorji in lastniki podjetja so bili v raziskavo vključeni zato, ker le-ti tudi sprejemajo strateške poslovne odločitve vezane na izbiro poslovnih strategij podjetja, ki jim bodo podjetja sledila. V empiričnem delu doktorske disertacije smo po osnovni deskriptivni statistiki izvedli eksploratorno faktorsko analizo za oblikovanje konstruktov (večdimenzionalnih spremenljivk) raziskave ter analizo veljavnosti in zanesljivosti merjenja. Testiranje konceptualnega modela (ter preverjanje hipotez Hi, i = 1, 2,..., 9) je temeljilo na uporabi komfirmatorne faktorske analize. Tema doktorske disertacije je še posebej pomembna in aktualna v času epidemije COVID-19, ki je pokazala kako zelo je (zunanje) okolje podjetja nepredvidljivo in kakšen vpliv lahko ima na delovanje, rast, razvoj ter tudi obstoj podjetja. Pomemben prispevek doktorske disertacije se kaže v oblikovanih merskih lestvicah za ugotavljanje nepredvidljivosti (zunanjega) okolja podjetja, tipa poslovnih strategij podjetja in uspešnosti podjetja. Obstoječi merski instrumenti namreč preučujejo posamezne vidike (zunanjega) okolja podjetja, v pričujoči doktorski disertaciji pa smo se sinergijsko osredotočili na več izbranih vidikov (zunanjega) okolja podjetja. Skladno z rezultati empirične raziskave je bilo ugotovljeno, da vsi vidiki (zunanjega) okolja podjetja, razen tehnično-tehnološkega okolja podjetja, vplivajo na strateško poslovno osredotočenost podjetja (izraženo s poslovnimi strategijami podjetja). Ugotovljeno je bilo, da različne poslovne strategije podjetja različno vplivajo na izbrane vidike finančne in nefinančne uspešnosti podjetja. Rezultati pričujoče doktorske disertacije so primerni za aplikativno uporabo v praksi (npr. za podjetja, združenja podjetij, nosilce ekonomske politike idr.). Skladno z rezultati in spoznanji pričujoče doktorske disertacije izpostavljamo pomen nepredvidljivega in dinamičnega (zunanjega) okolja podjetja, ki ga morajo podjetja in druge organizacije upoštevati pri sprejemanju strateških in drugih poslovnih odločitev. Spremljanje razmer in trendov v (zunanjem) okolju ter temu skladno ukrepanje je v času nepredvidljivega ekosistema (zunanjega) okolja podjetja ključnega pomena za rast, razvoj in obstoj podjetja. In this doctoral dissertation, we researched the impact of a rapidly changing, unpredictable multidimensional ecosystem of the company's (external) environment on its strategic business focus and the company's performance. We were interested in how and to what extent these factors cause uncertainty in the (external) environment of the company and how this uncertainty affects the choice of the company’s business strategies. In the context of company’s business strategies, we limited ourselves to two well-established and widely cited typologies of company’s business strategies by Miles and Snow (1978; 2003) and Porter (1980; 1985). We further examined how the choice of business strategies affects the company’s (financial and non-financial) performance. The empirical study included the results of a survey of 378 companies. We interviewed most business owners who are also senior managers/chief executives of the company (151 persons or 39.90%), however we also obtained survey responses from 147 business owners (or 38.90%) and 80 senior managers/chief executives (or 21.20%). Senior managers/chief executives and business owners were included in the survey because they are also the strategic business decision-makers related to the choices regarding the company's business strategies. In the empirical part of the doctoral dissertation, after basic descriptive statistics, an exploratory factor analysis (EFA) was performed to design the constructs (multidimensional variables) of the survey, and to analyse the validity and reliability of the measurement. The testing of the conceptual model (and the testing of the hypotheses Hi, i = 1, 2,..., 9) was based on the use of the confirmatory factor analysis (CFA). The topic of the doctoral dissertation is particularly relevant and topical in the context of the COVID-19 epidemic, which has shown how unpredictable the (external) environment of a company is and what impact it can have on the functioning, growth, development and even the existence of a company. The important contribution of the doctoral dissertation is reflected in the developed measurement scales to identify the unpredictability of the (external) environment of the company, the type of business strategies of the company and the company’s performance. While existing measures examine individual factors of the company’s (external) environment, the present doctoral dissertation focuses synergistically on several necessary and sufficiently comprehensive factors of the company’s (external) environment. In accordance with the results of the empirical research, it was found that all factors of the company’s (external) environment, except for the company’s technological environment, have an impact on the company’s strategic business focus (expressed in terms of the company’s business strategies). It was also found that different business strategies of the company have different impacts on the company’s financial and non-financial performance. The results of this doctoral dissertation not only represent an important contribution to science, but are also suitable for practical application (e.g., for companies, associations of companies, economic policy makers, etc.). In line with the results and findings of this doctoral dissertation, we therefore highlight the importance of the unpredictable and dynamic (external) environment of the company that companies and other organisations need to consider when making strategic and other business decisions. Monitoring and acting accordingly to the conditions and trends in the company’s (external) environment is crucial for the success, growth, development, and survival of the company in the face of an unpredictable multidimensional ecosystem of its (external) environment. (zunanje) okolje podjetja poslovne strategije podjetja strateški management proces planiranja poslovnih strategij nepredvidljivost mikro mala in srednje velika podjetja Slovenija uspešnost podjetja company’s (external) environment unpredictability of the multidimensional ecosystem of the company’s (external) environment strategic management company’s strategic business focus company’s business strategies company’s business strategy planning company’s performance micro small and medium-sized companies Slovenia true true false [S. Veršič] Slovenski jezik Angleški jezik Doktorsko delo/naloga 2022-05-13 13:14:17 2022-12-01 11:14:57 2022-12-02 03:10:33 0000-00-00 00:00:00 2022 0 Maribor 0 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 005.21(043.3) 131858435 DOK_Versic_Sabina_2022.pdf DOK_Versic_Sabina_2022.pdf 1 41238F723F5EA147A9B399BA5895D13E ab60c7d193ca0909bb6fdb299f5e1794465426cc59526fb65dd3ec8d81b6e941 b4950495-6ef1-11ed-8678-00155d000105 https://dk.um.si/Dokument.php?lang=slv&id=164573 Ekonomsko-poslovna fakulteta 0 0 0