20.500.12556/DKUM-83018 Analiza razvoja izbranega hitro rastočega podjetja v obdobju od leta 2017 do 2020 Development analysis of a selected fast growing company in the period from 2017 to 2020 Za hitro rastoča podjetja, med katera spada tudi proučevano podjetje VIRS, d. o. o., je značilno, da se stalno razvijajo, inovirajo, rastejo in so uspešna na vseh področjih svojega poslovanja. V teoretičnem delu smo preučili hitro rastoča podjetja, posebej slovenske gazele in inovacije, ter nato pridobljeno teoretično znanje uporabili v aplikativnem delu diplomske naloge. V njem smo analizirali rast in razvoj podjetja VIRS, d. o. o, izdelali SWOT analizo ter za proučevano podjetje opredelili strategijo rasti. Ugotovili smo, da podjetje raste z diverzificirano strategijo rasti, saj povečuje svojo velikost na trgu z novimi inovativnimi proizvodi, ki so plod inženirjev oziroma razvojnega tima zaposlenega v podjetju. Avtomatizacija in robotizacija sta v zadnjih letih zelo pomembni, saj svetovni trg robotov ekstremno hitro raste, kar ima vpliv tudi na poslovanje proučevanega podjetja. Ugotovili smo tudi, da je proučevano podjetje vse do sedaj poslovalo trajnostno, družbeno odgovorno in ekonomsko uspešno. Trajnostna poslovna strategija in trajnostni poslovni model bosta podjetju v naslednjih letih predstavljala temelje njihovih nadaljnjih odločitev, podlago za doseganje zastavljenih ciljev, uspešno poslovanje, konkurenčnost in dodano vrednost. Fast-growing companies, such as the company under study, VIRS, d.o.o., are characterised by continuous development, innovation, growth and success in all areas of their business. In the theoretical part, we examined fast-growth companies, especially Slovenian gazelles and innovations, and then applied the acquired theoretical knowledge in the applied part of the thesis. It analyses the growth and development of VIRS, d. o. o., develops a SWOT analysis and defines a growth strategy for the company. We found that the company is growing with a diversified growth strategy, increasing its size in the market with new innovative products, which are the result of engineers or development teams working in the company. Automation and robotics have become very important in recent years, as the global robot market is growing extremely fast, which also has an impact on the business of the company under study. We also found that the company under study has been operating in a sustainable, socially responsible and economically viable way. A sustainable business strategy and a sustainable business model will provide the company with the basis for its future decisions in the years to come, the basis for achieving its objectives, successful operations, competitiveness and added value. rast podjetja hitro rastoča podjetja gazele razvoj inovacije. business growth high-growth companies gazelles development innovation. true true false N. Kohek Slovenski jezik Angleški jezik Diplomsko delo/naloga 2022-09-13 14:38:07 2022-11-04 14:00:58 2022-11-05 03:13:11 0000-00-00 00:00:00 2022 0 [Maribor 0 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 005.412 128128771 VS_Kohek_Nina_2022.pdf VS_Kohek_Nina_2022.pdf 1 254C84DD555AC2791DDDB46ADE4C867A 103929c199dd981ecafafca217d203703bc96907dff3047673265c0aae24dcf2 7be2f228-3fcc-11ed-a889-00155d000105 https://dk.um.si/Dokument.php?lang=slv&id=163605 Ekonomsko-poslovna fakulteta 0 0 0