20.500.12556/DKUM-84434 Razvijanje digitalnih izdelkov Development of digital products Razvoj digitalnih izdelkov se nanaša na uporabniške izkušnje, ki temeljijo na programski opremi in jih delno ali v celoti izboljšujejo. Razvoj digitalnih izdelkov je obsežen proces, saj se od države do države razlikuje. Pomembo je, da ljudje narekujejo kakšne izdelke potrebuje trg. Za učinkovitejši vstop na trg obstajajo različne vrste digitalnih izdelkov, ki imajo svoje unikatne načine razvijanja. Primarna poslovna prednost razvoja digitalnih izdelkov je dobava izdelka, ki uporablja najnovejšo in najprimernejšo tehnologijo za povečanje uporabniške izkušnje. Druga prednost je razširljivost: ko se potrebe uporabnikov in razpoložljivost programske opreme razvija, lahko digitalni izdelki storijo enako – nenehno se izboljšujejo, da bi izpolnili naraščajoča pričakovanja uporabnikov (Cognizant, 2022). Pomembno je vedeti, kako se digitalni izdelki razvijajo, da lahko dobimo širšo sliko o tem, kako je sedanja družba bolj informirana in ve, kaj naroča. S pomočjo te raziskave bomo naredili podrobno analizo o tem, kako razviti digitalni izdelek od začetka – od ideje, pa vse do konca, ko poteka podpora in spremljanje uspeha. V diplomski nalogi je bila narejena širša analiza, da bi ugotovili, kako slovenska in globalna podjetja, kot na primer Pwc, Schneider, Google, Apple in T2, razvijajo digitalne produkte in kaj jih naredi pristne. Digital product development refers to software-driven user experiences that partially or fully improve user experiences. The development of digital products is an extensive process, as it varies from country to country. The main thing is that people dictate what products the market needs. For a more effective market entry, there are different types of digital products that have their own unique ways of developing. The primary business benefit of digital product development is delivering a digital product that uses the latest and most appropriate technology to enhance user experience. Another advantage is scalability: as users' needs for software availability evolve, digital products can evolve steadily—continually improving to meet users' growing expectations (Cognizant, 2022). It is important to know how digital products are evolving so that we can get a bigger picture of how today's society is more informed and knows what it is ordering. Through this research, we will see a detailed analysis of how to develop a digital product from the beginning as an idea, all the way to the end, ongoing support and monitoring of success. In the thesis, a broader analysis was made to find out how Slovenian companies and global companies, such as Pwc, Schneider, Google, Apple and T2, develop digital products and what makes them authentic. Digitalni izdelki digitalno okolje razvijanje proces. Digital products digital environment development process true true false A. Toplichanski Slovenski jezik Angleški jezik Diplomsko delo/naloga 2023-06-07 16:13:38 2023-08-30 11:49:33 2023-08-31 03:11:25 0000-00-00 00:00:00 2023 0 Maribor 0 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 339.13:004 162713859 UN_Toplichanski_Aleksandar_2023.pdf UN_Toplichanski_Aleksandar_2023.pdf 1 0F9E0375720A02EBCBBAF9FF088DC8E3 20b1a4b150ee627a729e33e84e0cc0762d10f1279d984728c8e5fbc14339f93a 3355ffc0-1a7d-11ee-b5f2-00155d000105 https://dk.um.si/Dokument.php?lang=slv&id=168530 Ekonomsko-poslovna fakulteta 0 0 0