20.500.12556/DKUM-87772 Kibernetska varnost v e-trgovini Cybersecurity in e-commerce V tem magistrskem delu obravnavamo tematiko kibernetske varnosti na področju e-poslovanja in posledično tudi e-trgovanja. Izum svetovnega spleta je spreobrnil način, kako današnja podjetja poslujejo. S pojmom e-poslovanje opredeljujemo vse poslovne procese, ki se izvedejo z uporabo interneta in se lahko zgodijo znotraj organizacije, med organizacijami ter s strankami organizacije. E-poslovanje se je razširilo na različna področja, zato imamo danes več oblik, kot je e-bančništvo, e-borzništvo, e-založništvo ter nenazadnje tudi e-trgovanje, na katero je imelo najbolj viden vpliv. E-trgovanje je opisano kot prodajanje izdelkov in storitev na spletu z uporabo informacijsko komunikacijskih tehnologij. Nekateri tudi trdijo, da zajema še uporabo digitalnih tehnologij za oglaševanje. E-poslovanje je povečalo produktivnost, prispevalo k izumu inovacij ter povzročilo gospodarsko rast. Glavni koristniki e-poslovanja so zdravstvene ustanove, zavarovalnice, vladne organizacije, univerze, založništvo ter nenazadnje tudi prodajalci dobrin ter banke. S pojavom e-poslovanja in e-trgovanja so se vzpostavili tudi elektronski sistemi za plačevanje. Dandanes že poznamo več sistemov in metod za e-plačevanje, vedno bolj pa so priljubljene tudi e-denarnice. Zaradi vse večjega zanašanja na tehnologijo smo posamezniki in podjetja zelo ogroženi. Na spletu je ogromna količina občutljivih podatkov in informacij, ki jih lahko izkoristijo kibernetski kriminalci. Za zaščito pred temi grožnjami obstaja nekaj preventivnih ukrepov za zaščito. Med njimi so uporaba pravih varnostnih protokolov, kot so HTTPS in TLS/SSL, sledijo vzpostavljeni požarni zidovi, uporaba varnostne programske opreme, šifriranje podatkov, uporaba digitalnih podpisov in postopkov preverjanja pristnosti. Izzivi kibernetske varnosti so vsakdanja tema razprav, saj se zmeraj kažejo nove oblike napadov in groženj. Za zaščito posla in zagotavljanje kontinuiranosti je potrebno imeti omogočeno varnostno kopiranje, izobraziti ljudi o kibernetski higieni ter imeti pripravljen plan okrevanja v primeru kibernetskega napada. Znanje o kibernetski varnosti in zavedanje njene pomembnosti pripomore pri vzpostavljanju spletne trgovine, za katero lahko uporabimo različne platforme. V magistrskem delu smo si izbrali štiri platforme, ki so primerne za podjetnika začetnika ali za mikro, mala in srednje velika podjetja ter jih podrobno opisali in primerjali. Ugotavljamo, da imajo vse platforme svoje prednosti, vendar je odločitev na koncu odvisna od potreb, zahtev in znanja podjetja oziroma posameznika. In this master's thesis, we discuss the topic of cyber security in the field of e-business and, consequently, also e-commerce. The invention of the World Wide Web has transformed the way today's companies do business. With the term e- business, we define all business processes that are carried out using the Internet and can take place within the organization, between organizations and with the organization's customers. E-business has spread to various areas, which is why today we have several forms, such as e-banking, e-stock exchange, e-publishing and, last but not least, e-commerce, which had the most visible impact. E-commerce is described as selling products and services online using information and communication technologies. Some also argue that it also covers the use of digital technologies for advertising. E-business has increased productivity, contributed to the invention of innovations and caused economic growth. The main beneficiaries of e-business are healthcare institutions, insurance companies, government organizations, universities, publishing, and last but not least, goods sellers and banks. With the advent of e-business and e-commerce, electronic payment systems were also established. Nowadays, we already know several systems and methods for e-payment, and e-wallets are also increasingly popular. Due to the increasing reliance on technology, we as individuals and companies are very much at risk. There is a huge amount of sensitive data and information online that cybercriminals can exploit. To protect against these threats, there are some preventive measures to protect. These include the use of the right security protocols such as HTTPS and TLS/SSL, followed by firewalls, the use of security software, data encryption, the use of digital signatures and authentication procedures. Cyber security challenges are a daily topic of discussion, as new forms of attacks and threats are constantly emerging. To protect the business and ensure continuity, it is necessary to have backups enabled, to educate people about cyber hygiene and to have a recovery plan in place in the event of a cyber attack. Knowledge of cyber security and awareness of its importance helps in establishing an online store, for which we can use different platforms. In the master's thesis, we chose four platforms that are suitable for a beginner entrepreneur or for micro, small and medium-sized companies, and described and compared them in detail. We note that all platforms have their advantages, but the decision ultimately depends on the needs, requirements and knowledge of the company or individual. kibernetska varnost e-trgovina e-poslovanje zaščita e-plačevanje m-trgovina. cybersecurity e-commerce e-business protection e-payment m-commerce. true true false L. Božičko Slovenski jezik Angleški jezik Magistrsko delo/naloga 2024-03-28 14:14:17 2024-05-20 11:20:15 2024-05-21 03:37:06 0000-00-00 00:00:00 2024 0 Maribor 0 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 004.056.53 195942915 MAG_Bozicko_Lana_2024.pdf MAG_Bozicko_Lana_2024.pdf 1 91AC41DD4CF4FB7B1C23D59C28B046F3 a98ebdd56ae8885dfc673f7c32cde009607c1b541bc4e687cb92aaa061e6b0c9 5dad33de-fe1b-11ee-8dad-00155d000105 https://dk.um.si/Dokument.php?lang=slv&id=178742 Ekonomsko-poslovna fakulteta 0 0 0