20.500.12556/DKUM-90307 Razvoj spletne aplikacije votegame za prototipno testiranje in pospeševanje oglaševanja diplomsko delo Development of web application votegame for prototype testing and advertising acceleration Diplomsko delo predstavlja postopek oblikovanja, razvoja in izvajanja spletne aplikacije, katere namen je poenostaviti ocenjevanje oglasov in spodbujati pozitivno povratno zanko med potrošniki in podjetji. Tako lahko podjetja pridobijo dragocen vpogled v učinkovitost oglasov pred javno objavo, medtem ko so uporabniki s sistemom nagrajevanja spodbujeni k zagotavljanju povratnih informacij. Pri razvoju je bilo uporabljeno ogrodje Laravel, ki je bilo izbrano zaradi svoje učinkovitosti, razširljivosti in enostavnega vzdrževanja. Naše ugotovitve kažejo, da aplikacija učinkovito zapolnjuje vrzel med podjetji in potrošniki, kar vodi k bolj ciljno usmerjenim in uspešnim oglaševalskim strategijam. This thesis presents the process of designing, developing and implementing a web application that aims to simplify the evaluation of advertisements and to promote a positive feedback loop between consumers and businesses. In this way, companies can gain valuable insight into the effectiveness of advertisements before they are made public, while users are encouraged to provide feedback through a reward system. The Laravel framework was used in the development and was chosen for its efficiency, scalability and ease of maintenance. Our findings show that the app effectively bridges the gap between businesses and consumers, leading to more targeted and successful advertising strategies. spletna aplikacija ogrodje Laravel programiranje ocena oglasov statistika oglasov. eb application Laravel framework programming ads rating ads statistics. true true false [V. Janjić] Slovenski jezik Angleški jezik Diplomsko delo/naloga 2024-08-28 21:35:34 2024-10-08 14:41:12 2024-12-13 03:08:45 0000-00-00 00:00:00 2024 0 Maribor 0 Maribor 1 spletni vir (1 datoteka PDF (X, 35 f.)) 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 004.777:659.1(043.2) 218745603 UN_Janjic_Voin_2024.pdf UN_Janjic_Voin_2024.pdf 1 E1060FC702E444C7A2F603FE485F9F4A fc64a6dffb35c02efb52d4c2897388f48c6ee17ccad9bb451d17bd6152d6c840 696a41fd-6921-11ef-b4b7-00155d000105 https://dk.um.si/Dokument.php?lang=slv&id=184066 Fakulteta za elektrotehniko, računalništvo in informatiko 0 0 0