20.500.12556/DKUM-90429 Kulturni i sportski turizam kao perspektiva za razvoj turističke ponude Beograda i Ljubljane diplomsko delo visokošolskega strokovnega študija Cultural and sports tourism as a perspective for the development of the tourist offer of Belgrade and Ljubljana Sportski i kulturni turizam vrste su turizma koje se iz dana u dan razvijaju ne samo u Europi, već i u cijelom svijetu. U ovom diplomskom radu smo govorili o trenutnom stanju i velikom potencijalu sportskog i kulturnog turizma u glavnom gradu Slovenije (Ljubljana) i glavnom gradu Srbije (Beograd). Broj turista na ovim prostorima raste iz godine u godinu, a velika je zasluga bogate kulture i povijesti ovih zemalja. Iako je kulturni turizam u ovim destinacijama vrlo razvijen, smatramo da postoji potencijal da se ova vrsta turizma još više razvije i postigne još veću razinu interesa među turistima. Sportski turizam, kao manje razvijena grana, ima dosta prostora za napredak u obje destinacije. U diplomskom radu smo analizirali što i kako treba unaprijediti destinacije kako bi privukle sportske turiste. Nakon detaljnog teorijskog dijela, analizu smo nastavili istraživanjem i intervjuima s glavnim predstavnicima sportskog i kulturnog turizma u Beogradu i Ljubljani, odnosno turističkim organizacijama i agencijama koje zapravo predstavljaju turističku ponudu u svakom pogledu. Nakon svake analize i istraživanja smo došli do konačnih prijedloga i osobnog mišljenja o tome što bi trebalo promijeniti i unijeti kako bi se poboljšala ponuda, kao i o tome kako povezati kulturni i sportski turizam i stvoriti novi , specifična sportska i kulturna ponuda Ljubljane i Beograda. Sports and cultural tourism are types of tourism that are developing day by day, not only in Europe, but throughout the world. In this thesis, we talked about the current state and great potential of sports and cultural tourism in the capital of Slovenia (Ljubljana) and the capital of Serbia (Belgrade). The number of tourists in these areas is growing year by year, and the rich culture and history of these countries are a big credit. Although cultural tourism in these destinations is very developed, we believe that there is potential for this type of tourism to develop even more and reach an even higher level of interest among tourists. Sports tourism, as a less developed branch, has a lot of room for improvement in both destinations. This diploma thesis analyzed what and how destinations should improve in order to attract sports tourists. After the detailed theoretical part, we continued the analysis with research and interviews with the main representatives of sports and cultural tourism in Belgrade and Ljubljana, i.e. tourist organizations and agencies that actually represent the tourist offer in every way. After each analysis and research, we came to final proposals and personal opinion on the question of what should be changed and introduced in order to improve the offer, as well as on the question of how to connect cultural and sports tourism and create a new, specific sports and cultural offer of Ljubljana and Belgrade. Kulturni turizem Športni turizem Turistična ponudba Beograd Ljubljana Cultural tourism sports tourism and tourist offers are available in Belgrade Ljubljana. true true false [A. Stanojević] Srbski jezik (cirilica) Slovenski jezik Diplomsko delo/naloga 2024-09-03 14:26:55 2025-01-07 10:52:15 2025-01-08 03:10:50 0000-00-00 00:00:00 2024 0 Maribor 0 Brežice 109 str. 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 338.48-6:7/8:796(497.451.1)(497.11Beograd)(043.2) 221140995 VS_Stanojevic_Andrej_2024.pdf VS_Stanojevic_Andrej_2024.pdf 1 0D76DFB91F7DC37D7A48F590F07223DF 8a9b820fa24a0d81e45ca2067f29dc4e4772b143a797556652c82112ba257124 29b7b7af-69fe-11ef-af22-00155d000105 https://dk.um.si/Dokument.php?lang=slv&id=184257 Fakulteta za turizem 0 0 0