20.500.12556/DKUM-92138 Exploring differences in green innovation among countries with individualistic and collectivist cultural orientations In this paper, we explore the extent to which individualistic and collectivist national cultural orientations are essential for green innovation. In this context, we also examine the extent of green innovation in countries at different levels of socioeconomic development. All data were collected for the latest available year (2020). This research was carried out on a sample of 60 selected countries, using parametric tests to identify statistically significant differences between variables and descriptive statistics to examine statistically significant differences in-depth. The results show that, on average, countries with prevailing individualistic cultural orientations and high levels of socioeconomic development perform better in green innovation than countries with prevailing collectivist cultural orientations. On average, countries with a prevailing individualistic cultural orientation scored moderate on green innovation, while countries with a prevailing collectivist orientation scored low. However, the level of socioeconomic development, including designing and implementing green policies, was recognized as essential to green innovation in both national cultures with prevailing individualistic orientations and national cultures with prevailing collectivist orientations. green innovation national culture individualism collectivism parametric statistics descriptive statistics true false true MDPI Angleški jezik Angleški jezik Znanstveno delo 2025-03-14 03:26:20 2025-07-02 10:51:14 2025-08-29 13:07:22 0000-00-00 00:00:00 2024 0 0 str. 1-19 issue 17, [art. no.] 7685 Vol. 16 2024 0000-00-00 Zaloznikova Objavljeno apc 2024-06-30 2024-08-29 2024-09-04 005.9 206358019 10.3390/su16177685 2071-1050 https://www.mdpi.com/2071-1050/16/17/7685 1 b7e32324-007b-11f0-9c63-00155d000105 https://dk.um.si/Dokument.php?lang=slv&id=189345 Exploring_Differences_in_Green_Innovation_among_Countries_with_Individualistic_and_Collectivist_Cultural_Orientations.pdf Exploring_Differences_in_Green_Innovation_among_Countries_with_Individualistic_and_Collectivist_Cultural_Orientations.pdf 1 55613C7C70D0B682DE15100F29560B26 c0dbc53432a29deed3536ebd69c4916417afd2048cb6f30b18a9d6e0b8f89086 a9b34867-5721-11f0-bb83-00155d000105 https://dk.um.si/Dokument.php?lang=slv&id=193115 Ekonomsko-poslovna fakulteta 0 0 0