20.500.12556/DKUM-92734-0b922230-cdd8-5788-9358-3714491ee6f1 Artificial intelligence in employee learning process insights from Generation Z Umetna inteligenca v procesu učenja zaposlenih: pogled generacije Z pogled generacije Z Artificial intelligence, as a field of computer science focused on developing technologies that simulate intelligent behaviours and human cognitive functions, undoubtedly has huge potential to transform all business activities, including the process of employee learning. However, different generations have varying attitudes toward the rapid advancement of technology and the increasing possibilities offered by artificial intelligence. The general purpose of this research is to gain insights into the attitudes of Generation Z regarding the use of AI in the context of the employee learning process. Empirical research was conducted on a sample of 264 respondents from Slovenia and Bosnia and Herzegovina. In addition to descriptive statistics, Cronbach's alpha, Shapiro-Wilk, and Mann-Whitney tests were used to test hypotheses. Generally, the research findings indicate that the upcoming generation of the workforce considers artificial intelligence a significant factor in improving the employee learning process. The study contributes to human resource management literature because it brings new insights into Generation Z attitudes, whose participation in the active workforce will significantly increase in the coming years. Umetna inteligenca kot področje računalništva, ki se osredotoča na razvoj tehnologij, ki simulirajo inteligentno vedenje in človeške kognitivne funkcije, ima nedvomno velik potencial za preoblikovanje vseh poslovnih dejavnosti, vključno s procesom učenja zaposlenih. Kljub temu imajo različne generacije različen odnos do hitrega napredka tehnologije in vse večjih možnosti, ki jih ponuja umetna inteligenca. Glavni namen raziskave je pridobiti vpogled v odnos generacije Z do uporabe umetne inteligence v okviru procesa učenja zaposlenih. Empirična raziskava je bila izvedena na vzorcu 264 anketirancev iz Slovenije ter Bosne in Hercegovine. Poleg opisne statistike so bili za preverjanje hipotez uporabljeni tudi Cronbachov alfa, Shapiro-Wilkov in Mann-Whitneyjev test. Na splošno ugotovitve raziskave kažejo, da prihajajoča generacija zaposlenih meni, da je umetna inteligenca pomemben dejavnik za izboljšanje procesa učenja zaposlenih. Raziskava prispeva k literaturi s področja managementa človeških virov, saj prinaša nova spoznanja o stališčih generacije Z, katere udeležba v aktivni delovni sili se bo v prihodnjih letih bistveno povečala. learning process Artificial Intelligence employees generation Z sociodemographic characteristic učni proces umetna inteligenca zaposleni generacija Z sociodemografske značilnosti true false true Angleški jezik Slovenski jezik Znanstveno delo 2025-05-09 03:09:06 2025-05-27 09:01:53 2025-05-29 03:22:05 0000-00-00 00:00:00 2024 0 0 str. 21-36 no. 3 Vol. 70 2024 0000-00-00 Zaloznikova Objavljeno NiDoloceno 0000-00-00 0000-00-00 2024-10-01 004.8:658.3 219666947 10.2478/ngoe-2024-0014 0547-3101 https://sciendo.com/article/10.2478/ngoe-2024-0014 1 89750a1a-3bb0-11f0-a3df-00155d000105 https://dk.um.si/Dokument.php?lang=slv&id=191403 RAZ_Zolak_Poljasevic_Branka_2024.pdf RAZ_Zolak_Poljasevic_Branka_2024.pdf 1 C490284D54C2773784E057C6365C63F4 ca5b85b4f265da34d671494e9a44fbff8890dd7fab49a29010a24a6c705a0119 ec253365-3bb0-11f0-a3df-00155d000105 https://dk.um.si/Dokument.php?lang=slv&id=191404 Ekonomsko-poslovna fakulteta Naše gospodarstvo 0 0 0