20.500.12556/DKUM-92939 Poslovanje v kulturnih okoljih Savdske Arabije in Kitajske Doing business in the cultural environments of Saudi Arabia and China V tem diplomskem delu smo preučili vpliv kulture na poslovanje v Savdski Arabiji in Kitajski. Osredotočili smo se na razumevanje ključnih elementov kulturnega okolja, ki vplivajo na poslovno komuniciranje, pogajanja in vzpostavljanje mednarodnih poslovnih odnosov. Naša naloga je bila primerjalno analizirati kulturi obeh držav in izpostaviti, kako kulturni dejavniki usmerjajo vedenje podjetij in posameznikov pri poslovanju. V teoretičnem delu smo predstavili temeljne koncepte kulture in njene sestavine, kot so vrednote, religija, jezik, družbena struktura in estetika. Posebno pozornost smo namenili trem uveljavljenim modelom merjenja medkulturnih razlik – Hallovemu, Hofstedovemu in Lewisovemu modelu –, ki omogočajo poglobljeno razumevanje kulturnih dimenzij. V empiričnem delu smo izvedli podrobno primerjavo obeh držav z uporabo teh modelov in analizirali, kako se razlike v kulturnih kontekstih odražajo v poslovni praksi. Ugotovili smo, da je za uspešno poslovanje v Savdski Arabiji ključno razumevanje pomena religije, hierarhije in tradicionalnih vrednot, medtem ko je na Kitajskem odločilnega pomena vzpostavljanje dolgoročnih odnosov in spoštovanje skupinske harmonije. Delo poudarja pomembnost prilagajanja kulturnim posebnostim in izpostavlja, da je poznavanje lokalnega kulturnega okolja nepogrešljivo za uspeh na globalnem trgu. In this thesis, we examined the impact of culture on business in two countries – Saudi Arabia and China. We focused on understanding the key elements of the cultural environment that affect business communication, negotiations and the establishment of international business relationships. Our task was to comparatively analyze the cultures of both countries and highlight how cultural factors guide the behavior of companies and individuals in business. In the theoretical part, we presented the fundamental concepts of culture and its components, such as values, religion, language, social structure and aesthetics. We paid special attention to three established models of measuring intercultural differences – Hall, Hofstede and Lewis models – which enable a deeper understanding of cultural dimensions. In the empirical part, we conducted a detailed comparison of both countries using these models and analyzed how differences in cultural contexts are reflected in business practice. We found that understanding the importance of religion, hierarchy, and traditional values is key to doing business in Saudi Arabia, while building long-term relationships and respecting group harmony are crucial in China. The work emphasizes the importance of adapting to cultural differences and highlights that understanding the local cultural environment is essential for success in the global marketplace. poslovna kultura komuniciranje Savdska Arabija Kitajska business culture communication Saudi Arabia China true true false Z. Jemec] Slovenski jezik Angleški jezik Diplomsko delo/naloga 2025-05-27 20:42:33 2026-03-05 10:51:31 2026-03-06 03:17:26 0000-00-00 00:00:00 2026 0 Maribor 0 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 339.9:005.73 270569475 VS_Jemec_Zala_2026.pdf VS_Jemec_Zala_2026.pdf 1 55D35E58D7B87D8838353A0D98B47B74 3447a63ece90a0a81798f7a4b7cbbcd2b2c3402e29bba8a8ae60e90ea44bebfa 18c2480f-066e-11f1-b41d-00155d00019a https://dk.um.si/Dokument.php?lang=slv&id=203168 Ekonomsko-poslovna fakulteta 0 0 0