20.500.12556/DKUM-94494 Poslovni načrt podjetja za organizacijo timskega povezovanja z vozili formula student diplomsko delo Business plan of the company that organizes team building with formula student vehicles V diplomski nalogi je pripravljen poslovni načrt za podjetje, ki se ukvarja z organizacijo timskih povezovanj. Poslovni načrt je pripravljen za potrebe Formula študent ekipe UNI Maribor GPE in se ga tudi predstavlja v sklopu tekmovanj, kjer je ena izmed ocenjenih disciplin prav predstavitev poslovnega načrta. Sodniki pri na tekmovanjih nastopajo kot potencialni investitorji, zato mora biti poslovni načrt prepričljiv, tržno usmerjen in realno izvedljiv. Fiktivno podjetje je v nalogi predstavljeno kot, da že dve leti uspešno deluje na slovenskem trgu, kjer izvaja dogodke za timsko povezovanje s pomočjo odsluženih vozil Formule študent. Dogodki, ki jih podjetje organizira, vključujejo vožnje z odsluženimi dirkalniki ekip Formule študent, tehnična izobraževanja, ekipna tekmovanja, uporabo simulatorjev ter dodatne storitve, kot so pogostitev in prenočišča. V diplomski nalogi sem analiziral ciljne trge v Sloveniji in Avstriji, primerjal konkurenčne ponudnike, opredelil stroške in prihodke podjetja, ter pripravil več scenarijev rasti. Analiza je pokazala, da ima poslovna ideja tržni potencial in pozitivno ekonomsko upravičenost. Diplomsko delo zaključujem z možnostmi širitev in delovanja podjetja v prihodnosti. In this thesis, a business plan is prepared for a company engaged in organizing team-building events. The business plan was developed for the needs of the Formula Student team UNI Maribor GPE and is also presented as part of the competitions, where the business plan presentation is one of the evaluated disciplines. At Formula Student competitions, judges act as potential investors, which mean the business plan must be convincing, market-oriented, and realistically executable. In this thesis, the company is presented as a fictional business that has already been operating successfully on the Slovenian market for two years, organizing team-building events using decommissioned Formula Student cars. The events offered by the company include driving sessions with former Formula Student race cars, technical workshops, team-based competitions, use of driving simulators, and additional services such as catering and accommodation. In the thesis, I analysed the target markets in Slovenia and Austria, evaluated competing providers, identified the company’s cost and revenue structure, and developed several growth scenarios. The analysis showed that the business concept has strong market potential and economic viability. The thesis concludes with an outline of the company’s future expansion possibilities and long-term operational development. poslovni načrt Formula študent timska povezovanja avtomobilski šport trženje storitev analiza trga finančna analiza business plan formula student team building automotive sport. Service marketing market analysis financial amalysis true true false [N. Brence] Slovenski jezik Angleški jezik Diplomsko delo/naloga 2025-08-19 15:18:52 2025-10-29 10:41:25 2025-12-20 03:17:20 0000-00-00 00:00:00 2025 0 Maribor 0 Maribor 1 spletni vir (1 datoteka PDF (X, 39 f.)) 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 005.511(043.2) 262218243 Diplomska_naloga_Nejc_Brence.pdf Diplomska_naloga_Nejc_Brence.pdf 1 1A502A78FC51ED866B46B0E64636B6D9 e63889a86b5b250551d6fcbddd5f34a3f0e9e88f5d3054267ceaf2259e96ad6f 39069a2c-b4ab-11f0-852c-00155d000105 https://dk.um.si/Dokument.php?lang=slv&id=200255 Fakulteta za strojništvo 0 0 0