20.500.12556/DKUM-95115 Učinki optimizacije poslovnih procesov v izbranem podjetju The effects of business process optimisation in the selected company Današnje hitro spreminjajoče se poslovno okolje postavlja podjetja pred različne izzive. Soočajo se z naraščajočo konkurenco, digitalnimi preobrazbami in nenehno spreminjajočimi pričakovanji kupcev. Za dolgoročno uspešnost so poslovni procesi ključni element delovanja podjetij. Njihova optimizacija je nujen pristop, ki presega zgolj tehnične izboljšave ter podjetjem zagotavlja večjo preglednost, učinkovitost in konkurenčno prednost na trgu. Magistrsko delo obravnava problematiko optimizacije poslovnih procesov v trgovski dejavnosti, kjer dinamične tržne razmere, digitalizacija in visoka konkurenca zahtevajo stalno izboljševanje organizacijskih pristopov. Poslovni procesi predstavljajo temelj delovanja vsakega podjetja. Magistrsko delo je sestavljeno iz dveh delov. V teoretičnem delu naloga podrobno predstavlja pomen poslovnih procesov, vrste poslovnih procesov in njihov management. V nadaljevanju so predstavljeni različni pristopi k njihovi prenovi in optimizaciji ter prednosti in izzivi, ki se pri tem lahko pojavijo. Empirični del temelji na izvedbi ankete med zaposlenimi ter na intervjuju z vodstvom izbranega podjetja. Naloga ugotavlja pozitivni vpliv optimizacije poslovnih procesov na vseh področjih poslovanja podjetja in ponuja možnosti za nadaljnje raziskave. V raziskavi so pridobljeni konkretni dokazi o učinkih optimizacije poslovnih procesov v izbranem podjetju. Produktivnost se je pri vseh anketirancih povečala, podobno pa so rezultati pokazali, da zaposleni lažje dosegajo dnevne cilje, kar potrjuje večjo učinkovitost in organizacijo. Optimizacija ne prispeva zgolj k tehnični in stroškovni učinkovitosti, temveč tudi k boljšemu počutju in večji motivaciji zaposlenih, ki se odražajo v višji motivaciji, večji osredotočenosti in zmanjšanem stresu zaposlenih. Today's rapidly changing business environment presents companies with a variety of challenges. They face increasing competition, digital transformations, and constantly changing customer expectations. Business processes are a key element of a company's operations for long-term success. Their optimization is a necessary approach that goes beyond mere technical improvements and provides companies with greater transparency, efficiency, and competitive advantage in the market. This master's thesis addresses the issue of business process optimization in the retail sector, where dynamic market conditions, digitalization, and high competition require continuous improvement of organizational approaches. Business processes are the foundation of every company's operations. The master's thesis consists of two parts. The theoretical part of the thesis presents in detail the importance of business processes, types of business processes, and their management. It goes on to present various approaches to their redesign and optimization, as well as the advantages and challenges that may arise in the process. The empirical part is based on a survey of employees and an interview with the management of a selected company. The thesis concludes that the optimization of business processes has a positive impact on all areas of the company's operations and offers opportunities for further research. The research provides concrete evidence of the effects of business process optimization in the selected company. Productivity increased among all respondents, and the results also showed that employees find it easier to achieve their daily goals, which confirms greater efficiency and organization. Optimization contributes not only to technical and cost efficiency, but also to improved well-being and greater motivation among employees, which is reflected in higher motivation, greater focus, and reduced stress among employees. poslovni procesi optimizacija učinki poslovnih procesov trgovska dejavnost. business processes optimisation business process effects retail business true true false J. Zdovc] Slovenski jezik Angleški jezik Magistrsko delo/naloga 2025-09-04 23:13:48 2025-11-04 11:47:00 2025-11-05 03:12:49 0000-00-00 00:00:00 2025 0 Maribor 0 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 005.4 255805955 MAG_Zdovc_Jaka_2025.pdf MAG_Zdovc_Jaka_2025.pdf 1 37086A39F76B2B36E995115242CCB838 0622fc1290e2f4c9dd7dd321d1ee72f2408db2edf3fd1429ea1f4cce6ad5a02e 9114c35e-a07d-11f0-93a2-00155d000105 https://dk.um.si/Dokument.php?lang=slv&id=199574 Ekonomsko-poslovna fakulteta 0 0 0