20.500.12556/DKUM-95122 Evaluating attitudes toward microchip implants a comparative study of five Eastern European countries Ocenjevanje odnosa do podkožnih mikročipov Primerjalna študija petih vzhodnoevropskih držav Funding: This work was supported by the Slovenian Research Agency; Program No. P5-0018 – Decision Support Systems in Digital Business and the HSE University Basic Research Program. Conflicts of interest: All authors declare that they have no conflicts of interest. Ethics statement: All procedures performed in this study involving human participants were in accordance with the ethical standards of the University of Maribor, Faculty of Organizational Sciences research committee (decision no. 514/5/2021/1/902-DJ) and with the 1964 Helsinki Declaration and its later amendments or comparable ethical standards. Background and purpose: Technology acceptance has been researched for decades. While some technologies are widely accepted, others are perceived as a threat, such as microchip implants. In this study, a two-step structural equation modeling approach was used to evaluate a new research model on microchip implant acceptance. Methodology: A structural equation modeling model was developed to identify what influences the perceived acceptance of microchip implants. To determine differences in attitudes toward microchip implants, the study was conducted in five Eastern European countries. Results: The results show that the influence of the factors does not differ significantly across the countries studied. Age, trust, and perceived usefulness affected the overall intention to use microchip implants, while ease of use was significant in only one country. Differences were found in perceptions of the right to privacy and conspiracy theories. The usefulness of microchip implants in pandemic was significant in all countries. Conclusion: Small differences in attitudes towards microchip implants suggest that a general model of microchip implant acceptance could be constructed based on the data collected. In addition to these findings, our study noted the lack of legislation for microchip implants in the region and a lack of knowledge about this technology. Ozadje in namen: Sprejemanje tehnologije se raziskuje že desetletja. Nekatere tehnologije so splošno sprejete, druge pa se dojemajo kot grožnja, kot na primer podkožni mikročipi. V raziskavi smo uporabili dvostopenjski pristop strukturnega modeliranja za oceno novega raziskovalnega modela o sprejemanju podkožnih mikročipov. Metodologija: Za oceno razvitega raziskovalnega modela je bil uporabljen pristop strukturnega modeliranja, da bi ugotovili, kaj vpliva na zaznano sprejemanje podkožnih mikročipov. Z namenom ugotavljanja razlik v odnosu do podkožnih mikročipov je bila študija izvedena v petih vzhodnoevropskih državah. Rezultati: Rezultati kažejo, da se vpliv dejavnikov ne razlikuje bistveno v proučevanih državah. Starost, zaupanje in zaznana uporabnost vplivajo na namero za uporabo podkožnih mikročipov v vseh državah, medtem ko je bila enostavnost uporabe pomembna le v eni državi. Razlike so bile ugotovljene pri dojemanju pravice do zasebnosti in teorijah zarote. Uporabnost podkožnih mikročipov v pandemiji je bila značilna v vseh državah. Zaključek: Majhne razlike v odnosu do podkožnih mikročipov kažejo, da bi lahko na podlagi zbranih podatkov oblikovali splošni model sprejemanja podkožnih mikročipov. Poleg teh ugotovitev je naša študija opozorila na pomanjkljivo zakonodajo o podkožnih mikročipih v regiji in na pomanjkljivo znanje o tej tehnologiji. microchip implant near field communication behavioural intentions structural equation model technology acceptance model podkožni mikročipi komunikacija kratkega dosega vedenjske namere strukturno modeliranje model sprejemanja tehnologije true true true Angleški jezik Slovenski jezik Neznano 2025-09-05 09:33:30 2025-09-05 09:33:30 2025-09-08 08:04:03 0000-00-00 00:00:00 2025 0 0 str. 227-250 issue 3 Vol. 58 2025 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 2025-01-01 004.9 247729923 10.2478/orga-2025-0014 1318-5454 https://organizacija.fov.um.si/issues/vol-58-no-3-2025/ 1 9f4590d8-8a2a-11f0-b26f-00155d000105 https://dk.um.si/Dokument.php?lang=slv&id=197700 RAZ_Baggia_Alenka_2025.pdf RAZ_Baggia_Alenka_2025.pdf 1 D0DB82456B55FB4EC327F6FE89AE0263 8c87b39bdccc8cf67d4ea3a02ded0f4cd018cde92237fdd1867b16da0468d78c f52362b2-8a2a-11f0-b26f-00155d000105 https://dk.um.si/Dokument.php?lang=slv&id=197701 Fakulteta za organizacijske vede Organizacija 0 0 0