20.500.12556/DKUM-97828 Poslovni načrt za vzpostavitev storitve rekreacije psov na pasji tekalni stezi Business plan for establishing a dog recreation service using a dog treadmill Namen zaključnega dela je bil s pomočjo poslovnega načrta prikazati poslovno idejo, njene prednosti, slabosti, priložnosti in nevarnosti ter preko finančnih in drugih projekcij dokazati izvedljivost ideje ter s tem zastaviti predstavo in pot poslovanja podjetja. S pomočjo metod deskripcije, analize in klasifikacije smo na začetku dela predstavili, kaj je poslovni načrt in kateri so njegovi sestavni deli, opredelili smo tudi bistvene razlike med samostojnim podjetnikom in družbo z omejeno odgovornostjo ter na podlagi zbranih dejstev o številu psov s prekomerno telesno težo v Sloveniji in premalo telesnimi aktivnostmi predstavili poslovno idejo. V raziskovalnem delu zaključnega dela smo z uporabo statistične metode pridobili podatke, ki smo jih uporabili kot podlago in pomoč pri pisanju celotnega poslovnega načrta. Na koncu zaključnega dela smo prišli do spoznanja, da nam lahko kljub srednje velikemu odporu do sprememb z ustrezno promocijo in odnosom do strank uspe zmanjšati odpor in pomisleke, povečati znanje lastnikov o gibanju psov, vsaj v določeni meri prispevati k izboljšanju kakovosti življenja psov na področju gibanja in vsaj pri naših strankah spodbuditi večjo telesno aktivnost psov ter tako prispevati k zmanjšanju pojava debelih psov v Sloveniji in hkrati poslovati dobičkonosno. The purpose of the thesis was to use a business plan to present a business idea, its strengths, weaknesses, opportunities, and threats, and to use financial and other projections to demonstrate the feasibility of the idea, thereby setting out the vision and direction of the company's operations. Using methods of description, analysis, and classification, we began by presenting what a business plan is, what its components are, defined the essential differences between a sole proprietorship and a limited liability company, and presented a business idea based on the collected data on the number of overweight dogs in Slovenia and their lack of physical activity. In the research part of the thesis, we used statistical methods to obtain data, which we used as a basis and aid in writing the entire business plan. At the end of the thesis, we came to the conclusion that despite moderate resistance to change, with appropriate promotion and customer relations, we can succeed in reducing resistance and concerns, increase owners' knowledge about dog exercise, and at least to some extent contribute to improving the quality of life of dogs in terms of exercise and encourage greater physical activity among dogs, at least among our customers, thereby contributing to a reduction in the number of overweight dogs in Slovenia while at the same time operating profitably. poslovni načrt psi tekalna steza business plan dogs treadmill true true false Slovenski jezik Angleški jezik Diplomsko delo/naloga 2026-04-16 19:57:40 2026-08-13 07:46:46 2026-08-14 03:10:39 0000-00-00 00:00:00 2026 0 Maribor 0 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 286387203 VS_Stojanovic_Katja_2026.pdf VS_Stojanovic_Katja_2026.pdf 1 0166B42ABB65BF4D0282538F42A1AA4B 8355b6c523f33ef16f9d1e02b80b95cf2430f8a5cb0424750cea4357e671a7c2 8c649357-39bf-11f1-af31-00155d0001a1 https://dk.um.si/Dokument.php?lang=slv&id=205392 Fakulteta za organizacijske vede 0 0 0