| Naslov: | Mass customization in practice: Strategic implementation and insights from Polish small and medium sized |
|---|
| Avtorji: | ID Patalas-Maliszewska, J. (Avtor)
ID Kowalczewska, K. (Avtor)
ID Pajak, G. (Avtor) |
|---|
| Datoteke: |  APEM20-1_018-028.pdf (569,95 KB)
MD5: C4856B5156C2939C2FC2C385C74C6B2C
 https://apem-journal.org/Archives/2025/VOL20-ISSUE01.html
|
|---|
| Jezik: | Angleški jezik |
|---|
| Vrsta gradiva: | Članek v reviji |
|---|
| Tipologija: | 1.01 - Izvirni znanstveni članek |
|---|
| Organizacija: | FS - Fakulteta za strojništvo
|
|---|
| Opis: | Implementing a mass customization (MC) strategy in manufacturing enterprises presents an ongoing challenge for both managers and researchers. To remain competitive, managers must consider adopting advanced technologies associated with Industry 4.0 and 5.0 (I4.0/5.0). This study seeks to identify solutions that support strategic decision-making aimed at enhancing the level of MC implementation. The paper begins with a literature review focused on the adoption of MC strategies within European manufacturing enterprises. It then presents findings from a questionnaire-based survey conducted among more than 100 small and medium-sized enterprises (SMEs) in Poland’s automotive sector. Statistical analysis, including correlation coefficients, was used to evaluate the data. The results indicate that consumer participation in the product design process is the key driver of successful MC strategy implementation in the surveyed SMEs. Furthermore, managers recognized strong correlations between the adoption of I4.0/5.0 technologies—such as automated machinery and real-time data usage—and higher levels of MC capability. The benefits of implementing MC strategies, including increased production flexibility and waste reduction, were also highlighted. The findings offer general insights applicable to SMEs in the automotive industry. |
|---|
| Ključne besede: | mass customisation strategy, small sized manufacturing enterprises, medium sized manufacturing enterprises, consumer participation, production flexibility, Industry 4.0/5.0 technologies, Industry 5.0, automotive industry |
|---|
| Status publikacije: | Objavljeno |
|---|
| Verzija publikacije: | Objavljena publikacija |
|---|
| Poslano v recenzijo: | 18.12.2024 |
|---|
| Datum sprejetja članka: | 19.04.2025 |
|---|
| Datum objave: | 29.04.2025 |
|---|
| Založnik: | Fakulteta za strojništvo |
|---|
| Leto izida: | 2025 |
|---|
| Št. strani: | str. 18-28 |
|---|
| Številčenje: | Vol. 20, no. 1 |
|---|
| PID: | 20.500.12556/DKUM-96525  |
|---|
| UDK: | 658.5 |
|---|
| COBISS.SI-ID: | 264993795 |
|---|
| DOI: | 10.14743/apem2025.1.524 |
|---|
| ISSN pri članku: | 1854-6250 |
|---|
| Datum objave v DKUM: | 16.01.2026 |
|---|
| Število ogledov: | 154 |
|---|
| Število prenosov: | 3 |
|---|
| Metapodatki: |    |
|---|
| Področja: | Ostalo
|
|---|
|
:
|
Kopiraj citat |
|---|
| | | | Skupna ocena: | (0 glasov) |
|---|
| Vaša ocena: | Ocenjevanje je dovoljeno samo prijavljenim uporabnikom. |
|---|
| Objavi na: |  |
|---|
Postavite miškin kazalec na naslov za izpis povzetka. Klik na naslov izpiše
podrobnosti ali sproži prenos. |
