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Title:ZAŠČITA IN PIRATSTVO BLAGOVNIH ZNAMK NA MEDNARODNIH TRGIH
Authors:ID Podbregar, Janja (Author)
ID Jurše, Milan (Mentor) More about this mentor... New window
ID Bratina, Borut (Comentor)
Files:.pdf UNI_Podbregar_Janja_2010.pdf (592,08 KB)
MD5: B57A0C8A083845274374907AF868875E
PID: 20.500.12556/dkum/b6d6f0c3-6fd4-4bf4-860a-f7f33ba230fc
 
Language:Slovenian
Work type:Undergraduate thesis
Organization:EPF - Faculty of Business and Economics
Abstract:Intelektualno lastnino lahko delimo na tri dele: avtorsko pravo, industrijska lastnina in topografije polprevodniških vezij. Blagovna znamka sodi v kategorijo industrijske lastnine, poleg patentov in modelov. Kot blagovna znamka se lahko registrira kakršenkoli znak ali kombinacija znakov. Pomembno je da se določena blagovna znamka loči od sorodnih produktov ali storitev. Tako jo kupci lažje prepoznajo in poistovetijo z določenim produktom oz. storitvijo. Blagovne znamke so ustvarjene s človeškim naporom. Pomembne so za vse države, še posebej za manjše države. Zaradi tega je nadvse pomembna zaščita blagovne znamke. Ta je možna z nacionalne prijavo, mednarodno registracijo ali s CMT. Zaradi vse večjega piratstva in ponarejanja je priporočljiva zaščita blagovne znamke še pred vstopom na trg. Pomembno je tudi da se blagovna znamka loči od drugih in je prepoznavna v očeh kupcev.
Keywords:intelektualna lastnina, blagovna znamka, registracija znamk, zaščita, piratstvo
Place of publishing:Vransko
Publisher:[J. Podbregar]
Year of publishing:2010
PID:20.500.12556/DKUM-14414 New window
UDC:658.6
COBISS.SI-ID:10385692 New window
NUK URN:URN:SI:UM:DK:YUW8PHFH
Publication date in DKUM:27.10.2010
Views:2421
Downloads:434
Metadata:XML DC-XML DC-RDF
Categories:EPF
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Secondary language

Language:English
Title:PROTECTION AND PIRACY OF BRANDS ON THE INTERNATIONAL MARKETS
Abstract:We can divide intellectual property into three parts: author law, property of industry and topographies of integrated circuits. Trademark is in the category property of industry, next to patent and models. As trademark we can register any kind of sign or combination of sings. It's important, that certain trademark is different from similar products. The buyers can easily identified the trademark and connect it with a certain product or service. Trademarks so are made with human effort. They are important for all countries, especially for the small ones. That's why the protection of trademarks is so important. The protection is possible with national application, international registration or with CMT. It's recommended, that we register our trade mark before we enter the market, since there is more and more piracy and forgery. Also it's important for us, that our trademark is different from others and that the buyers know that.
Keywords:intellectual property, trade mark, trade mark registration, protection, piracy


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