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Title:STRATEGIJA RAZVOJA GOSTINSKE DEJAVNOSTI GOSTIŠČE ČEŠNAR S.P.
Authors:ID Erjavšek, Kristjan (Author)
ID Kovač, Jurij (Mentor) More about this mentor... New window
Files:.pdf UNI_Erjavsek_Kristjan_2010.pdf (908,71 KB)
MD5: 64D95356C56E73890D2D9F7067D32952
PID: 20.500.12556/dkum/089e2a3e-909f-4416-84bc-4c8064a5c803
 
Language:Slovenian
Work type:Undergraduate thesis
Organization:FOV - Faculty of Organizational Sciences in Kranj
Abstract:Diplomsko delo je v prvi vrsti namenjeno iskanju strategije razvoja Gostišča ČEŠNAR na podlagi analize obstoječega stanja in okolja, v katerem deluje, se pa zlasti v teoretičnem delu dotakne tudi družinskih podjetij, ki se od ostalih podjetij razlikujejo na mnogih področjih, zlasti pa v tem, da je lastništvo in management v rokah ene družine. Na podlagi teh spoznanj smo izdelali možno strategijo razvoja za prihodnost s ciljem, da bi podjetje še naprej raslo, obdržalo in povečalo obseg prometa in se lažje zoperstavilo konkurenci.
Keywords:turizem, management, organizacija, strategija, razvoj
Place of publishing:Maribor
Year of publishing:2010
PID:20.500.12556/DKUM-16734 New window
COBISS.SI-ID:6830099 New window
NUK URN:URN:SI:UM:DK:U14L3RVX
Publication date in DKUM:28.03.2011
Views:1907
Downloads:186
Metadata:XML DC-XML DC-RDF
Categories:FOV
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Secondary language

Language:English
Title:STRATEGY OF DEVELOPMENT FOR ACCOMODATION AND FOOD SERVICES INDUSTRY GUEST HOUSE ČEŠNAR
Abstract:The purpose of graduate work is to provide a strategy for growth and development of a family business Gostišče ČEŠNAR based on a comprehensive analysis of the company, taking into account the fact that it is managed by a family, taking into account the particularities of the environment and guest houses. Based on these findings, we will suggest a strategie for the future.
Keywords:tourism, management, organisation, strategy, development


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