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Title:ODLOČITVENI MODEL OCENJEVANJA USPEŠNOSTI PRODAJALNE
Authors:ID Gajanović, Dejan (Author)
ID Rajkovič, Uroš (Mentor) More about this mentor... New window
Files:.pdf VS_Gajanovic_Dejan_2011.pdf (900,79 KB)
MD5: 96025C84FBD8D8CBD0C05EB1C434CF67
PID: 20.500.12556/dkum/62100add-f18b-4bc6-85c3-17db6d064c55
 
Language:Slovenian
Work type:Undergraduate thesis
Organization:FOV - Faculty of Organizational Sciences in Kranj
Abstract:Z diplomsko nalogo sem želel predstaviti ocenjevanje uspešnosti posamezne prodajalne v Poslovnem sistemu Mercator, d. d. Ocena uspešnosti je določena na podlagi več dejavnikov. Največjo težo oceni seveda daje mnenje kupcev, saj je njihovo zadovoljstvo, iz katerega sledi tudi zvestoba, za nas najbolj pomembno. Prav tako pa ne smemo zanemariti tudi ocene strokovne komisije, ki poleg ostalih dejavnikov ocenjuje še pomembne dejavnike, povezane z varnostjo potrošnikov, in upoštevanje različnih zakonodajnih predpisov. Ocena je sestavljena še iz finančnih podatkov ter nekaterih drugih podatkov, pridobljenih iz podatkovnega skladišča, ki nam kažejo uspešnost poslovanja. S pomočjo računalniškega programa Dexi je ob upoštevanju kriterijev predstavljen večparametrski model. Končni rezultat ocenjevanja je skupna ocena uspešnosti posamezne prodajalne.
Keywords:- Večparametrski odločitveni model - Dexi - Ocenjevanje uspešnosti prodajalne
Place of publishing:Maribor
Year of publishing:2011
PID:20.500.12556/DKUM-17611 New window
COBISS.SI-ID:6867987  New window
NUK URN:URN:SI:UM:DK:4YYCDIOQ
Publication date in DKUM:14.07.2011
Views:2141
Downloads:189
Metadata:XML DC-XML DC-RDF
Categories:FOV
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Secondary language

Language:English
Title:DECISION MODEL FOR ASSESSING STORE PERFORMANCE
Abstract:I wanted to present a performance assessment of stores in the Business System Mercator d.d. Performance assessment is based on several factors. The major part of the assessment consists of opinions of customers as their satisfaction followed by the loyalty. Also, we should not neglect an assessment of the expert committee which, among other factors assesses to consumer safety and compliance with various regulatory provisions. The assessment is also composed of financial data and certain other information obtained from the data warehouse, which shows the performance. This work describes a multi-atribute decision model which was build using the Dexi software. The final outcome of the evaluation is am overall assessment of the individual stores.
Keywords:- Multi-atribute decision model - Dexi - Store performance assessment


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