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Title:Odločitveni model za izbiro zavarovalnega zastopnika
Authors:ID Vrečko, Simona (Author)
ID Rajkovič, Vladislav (Mentor) More about this mentor... New window
Files:.pdf MAG_Vrecko_Simona_2011.pdf (1,19 MB)
MD5: A06EC9E36655B3149A6CF0E48D53DB2A
PID: 20.500.12556/dkum/d46f1802-b5af-436c-8bb6-6890f32ebf3f
 
Language:Slovenian
Work type:Master's thesis
Organization:FOV - Faculty of Organizational Sciences in Kranj
Abstract:Zavarovalništvo je dejavnost, kjer na področju trženja dela skoraj 45 % zaposlenih, medtem ko je delež zastopnikov glede na celotno število zaposlenih 28 %. Zavedamo se pomena izbire kvalitetnih zavarovanih zastopnikov, zato smo v magistrski nalogi veliko pozornosti namenili izgradnji večparemeterskega odločitvenega modela. Izpostavili smo vse kriterije, ki so za takšen tip zaposlenega pomembni, združili smo jih v drevo kriterijev in določili ustrezne zaloge vrednosti. Navedeni odločitveni model smo uporabili v postopku izbire zavarovalnega zastopnika. V prvi fazi smo izločili kandidate, ki niso izpolnjevali razpisanih pogojev. Nato smo iz širše množice kandidatov in njihove okvirne predstavitve izbrali osem najzanimivejših kandidatov. Te smo povabili na ponovni razgovor. Na podlagi pridobljenih podatkov o kandidatih, smo ovrednotili posamezne kriterije za vseh osem kandidatov. Model Dexi je razvrstil kandidate glede na primernost za opravljanje dela zavarovalnega zastopnika. Pomagali smo si tudi s programom Vredana, ki daje natančnejše rezultate, saj razvršča kandidate tudi znotraj skupine. Podrobneje smo analizirali posamezne kandidate in poskušali ugotoviti, kdo je dejansko najprimernejši. Odločitveni model služi le kot pomoč pri odločanju, ne mora pa v celoti nadomestiti ugotovitev posameznikov, ki sodelujejo v procesu odločanja. Model smo dali v presojo tudi Vodji za splošne in kadrovske zadeve v območni enoti Celje, ki je podala svoje mnenje in nas je pri gradnji modela ustrezno usmerjala. Sodelovali smo v dejanskem postopku izbire zavarovalnega zastopnika. Kriterije smo ustrezno ovrednotili in ugotovili, da smo s pomočjo modela prišli do enake odločitve, torej izbora najprimernejšega kandidata za zavarovalnega zastopnika. Glede na navedeno, sklepamo, da je model zasnovan dobro in da bi ga lahko uporabljali v postopku izbire zavarovalnih zastopnikov.
Keywords:Zavarovalni zastopnik, Večparameterski odločitveni model, Zaposlovanje, Dexi
Place of publishing:Maribor
Year of publishing:2011
PID:20.500.12556/DKUM-19145 New window
COBISS.SI-ID:6909459  New window
NUK URN:URN:SI:UM:DK:KHPXKLOJ
Publication date in DKUM:31.08.2011
Views:2445
Downloads:294
Metadata:XML DC-XML DC-RDF
Categories:FOV
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Secondary language

Language:English
Title:Decision model for selecting an insurance agent
Abstract:Insurance is an activity with almost 48 % of employees working in the field of marketing, while the share of insurance representatives is merely 28 %. We are fully aware of the importance for the right choice of quality representatives, so the paper deals with building a multi-attribute decision model and evaluation of options. All the criteria that play important role in choosing the representatives were carefully selected, then they were pointed out in a tree of attributes and certain values were set on them. The given attribute decision model was used in the procedure of choosing the insurance representative. In the first phase we eliminated the candidates who did not meet the company requirements. Then we chose eight most promising candidates and we invited them to have another interview with us. We were then able to evaluate the attributes for the eight candidates. The Dexi model classified and arranged the candidates to point out the best insurance representative. The Vredana program was helpful and it gave more precise results for the candidates inside the group. We analysed each candidate and tried to establish who was the most appropriate. The attribute decision model is only used as a helping device in finding the best candidate and it can not replace the individuals who take part in decion making. The model has been left to judgement of a human reesource manager in Celje who passed on to us their opinion and offered some suggestions in model building. We cooperated in the procedure of choosing the insurance representatives. The options were evaluated and we found out that in both cases, using the model or not, we came to the same decision and the most appropriate candidate was chosen. We may conclude that the model is well established and can be used in the procedure of choosing the insurance representatives.
Keywords:Insurance representative, Multi attribute decision model, Employment, Dexi


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