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Title:RURALNI TURIZEM NA OBMOČJU SLOVENSKIH GORIC
Authors:ID Hadela, Robert (Author)
ID Ogorelc, Anton (Mentor) More about this mentor... New window
Files:.pdf VS_Hadela_Robert_2011.pdf (495,42 KB)
MD5: 2E01EB656D04A03A7903AC4980301D5B
PID: 20.500.12556/dkum/49f3a08f-d224-4c00-a1a9-43851ef7d9bc
 
Language:Slovenian
Work type:Final seminar paper
Organization:EPF - Faculty of Business and Economics
Abstract:Podeželski turizem ima pomembno vlogo pri razvoju podeželja, saj lahko izdatno prispeva k povečanju dohodkov prebivalstva in pospešuje gospodarski razvoj lokalne skupnosti v celoti. Posebna oblika turizma na podeželju je turizem na kmetiji, ki ima pomembno vlogo pri ohranjanju predvsem manjših kmetij, kjer kmetovanje ne omogoča preživetja. Območje Slovenskih goric omogoča številne kvalitetne oblike turistične ponudbe in ponuja izvirne turistične proizvode. Tu se mnoge manjše kmetije ukvarjajo tudi s turistično dejavnostjo, zato smo se odločili, da raziščemo njihovo ponudbo in kakšna so pričakovanja njihovih gostov. Najpogostejši razlog za obisk turističnih kmetij so različna praznovanja (rojstni dnevi, obletnice). V diplomskem seminarju smo se osredotočili predvsem na turistične kmetije na območju Slovenskih goric. Prednosti razvijanja turizma na obravnavanem območju so: • turizem pospešuje razvoj podjetništva v lokalnih skupnostih, • dobra prepoznavnost turističnih kmetij v bližnji okolici, • gostje turističnih kmetij so zelo zadovoljni s prenočitvenimi zmogljivostmi. Nekatere pomanjkljivosti turistične ponudbe na kmetijah na obravnavanem območju so: • namestitvene kapacitete turističnih kmetij so še v veliki meri neizkoriščene, • lastniki turističnih kmetij se premalo posvečajo animaciji svojih gostov, • pomanjkanje razvedrilne ponudbe ali aktivnosti za otroke. Ta raziskava lahko pripomore k ustvarjanju novih naložb v turizmu, ki izkoriščajo edinstveno geografijo in kulturo tega območja. Na območju Slovenskih goric, bi morali turizem izkoristiti za nadomestitev služb, ki temeljijo na naravnih virih.
Keywords:turizem na podeželju, Slovenske gorice, SWOT analiza turističnih kmetij, ponudba turističnih kmetij, pričakovanja gostov turističnih kmetij.
Place of publishing:Maribor
Publisher:[R. Hadela]
Year of publishing:2011
PID:20.500.12556/DKUM-19974 New window
UDC:338.48
COBISS.SI-ID:10890780 New window
NUK URN:URN:SI:UM:DK:BEYWUQKX
Publication date in DKUM:10.01.2012
Views:3583
Downloads:382
Metadata:XML DC-XML DC-RDF
Categories:EPF
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Secondary language

Language:English
Title:RURAL TOURISM IN THE AREA OF SLOVENSKE GORICE
Abstract:Rural tourism has an important role in rural development; it can substantially contribute to increasing the incomes of the population and support economic development of the local community in general. A special form of tourism in rural areas is farm tourism, which plays an important role in maintaining mostly small farms, where farming is not enough to survive. The area of Slovenske gorice provides a number of high-quality forms of tourism and offers some authentic tourist products. There are many smaller farms also dealing with the tourist activity, so we decided to explore their offer and the expectations of their guests. The most common reason for visiting tourist farms are various celebrations (such as birthdays and anniversaries). Our research focused mainly on tourist farms in the area of Slovenske gorice. The advantages of developing tourism in this area are: • tourism supports small business development in the communities, • good recognition of tourist farms in the vicinity, • guests of tourist farms are very satisfied with the accommodation facilities. Some weaknesses of the rural tourism offer in the area are: • the tourist accommodation on farms still remains largely untapped, • tourist farm owners are paying too little attention to the animation of their guests, • the area lacks entertainment or activities for children. This research can contribute to the creation of new tourism ventures that take advantage of the area’s unique geography and culture. The area of Slovenske gorice should explore tourism as a way to replace natural resource-based jobs.
Keywords:rural tourism, Slovenske gorice, SWOT analysis of tourist farms, tourist farms offer, guests' expectations of tourist farms.


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