ANALIZA ARGUMENTACIJE NA ŽUPANSKIH VOLITVAH 2010

Godec, Jasmina

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Title:	ANALIZA ARGUMENTACIJE NA ŽUPANSKIH VOLITVAH 2010
Authors:	ID Godec, Jasmina (Author) ID Družovec, Marjan (Mentor) More about this mentor... ID Žmavc, Janja (Comentor)
Files:	UNI_Godec_Jasmina_2011.pdf (1,78 MB) MD5: 2CC696C9134F012C4C4D273CC4A4BA65 PID: 20.500.12556/dkum/f4cae6a2-23f6-4afa-a62e-b5b1959fc152
Language:	Slovenian
Work type:	Bachelor thesis/paper
Organization:	FERI - Faculty of Electrical Engineering and Computer Science
Abstract:	Argumentacija kot logično veljavno sklepanje v družbenem političnem življenju, bi morala biti nesporen in osrednji instrument slehernega županskega kandidata, s poglavitnim ciljem: prepričati občane in občanke s svojimi stališči. Na ta način naj bi mu občanke in občani tudi zaupali vodenje mesta. V diplomski nalogi v teoretičnem okviru najprej obravnavamo retoriko in argumentacijo. Nato predstavimo uporabo retorike v političnem prostoru, se seznanimo s stanjem argumentacije v političnem in javnem prostoru na splošno. Sledi empirični del, ki vsebuje analizo retoričnih in argumentativnih elementov govorov in besedil Tomaža Kanclerja ter Franca Kanglerja, v času volilne kampanje v različnih medijih na vodilno temo Evropska prestolnica kulture. Na osnovi analize argumentov po Toulminovem modelu, smo glede na kriterije veljavne argumentacije ocenili, da gre za izjemno nekvalitetno argumentacijo, ki vsebuje ceneno retoriko, populizem in demagogijo. Ob tej ugotovitvi je sila zaskrbljujoče tudi dejstvo, da kandidat kljub navedenemu, s tovrstnim načinom lahko doseže zmago na županskih lokalnih volitvah, kot je razvidno iz našega pričujočega dela.
Keywords:	retorika, argumentacija, Toulmin, volilna kampanja, Franc Kangler, Tomaž Kancler, Evropska prestolnica kulture.
Place of publishing:	Maribor
Publisher:	[J. Godec]
Year of publishing:	2011
PID:	20.500.12556/DKUM-20271
UDC:	811.163.6:324(043.2)
COBISS.SI-ID:	15891222
NUK URN:	URN:SI:UM:DK:KBQIHOKS
Publication date in DKUM:	22.09.2011
Views:	10864
Downloads:	246
Metadata:
Categories:	KTFMB - FERI
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Secondary language

Language:	English
Title:	THE ANALISYS OF ARGUMENTATION AT THE 2010 LOCAL ELECTIONS IN MARIBOR
Abstract:	Argumentation as a logically valid form of inference in social and political life should be the undisputed and central instrument of every mayoral candidate, his principal aim being to convince residents with views and opinions. Consequently, residents should entrust a candidate with the position of mayor based on his argumentation. In the first part of this thesis we outline the theoretical framework and take a closer look at rhetoric and argumentation. After that, we focus on the use of rhetoric in the political field and present the general state of argumentation in the political and public fields. In the empirical part of the thesis we then analyse the rhetorical and argumentative elements of the speeches and texts by the mayoral candidates Tomaž Kancler and Franc Kangler which were published across different media during the last mayoral election campaign in Maribor, with a special view on the issue of the European Capital of Culture. On the basis of an argumentative analysis according to the Toulmin Model and the criteria of valid argumentation, we have come to the conclusion that the argumentation was of extremely poor quality and included cheap rhetoric, populism and demagoguery. What causes special concern with regard to this conclusion is the fact that despite all of the above, a candidate can achieve victory at local mayoral elections, as this thesis will demonstrate.
Keywords:	rhetoric, argumentation, Toulmin, election campaign, Franc Kangler, Tomaž Kancler, European Capital of Culture.

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