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Title:LOGOTIP PODJETJA - OD IDEJNE ZASNOVE DO IMPLEMENTACIJE
Authors:ID Balažic, Klavdija (Author)
ID Duh, Matjaž (Mentor) More about this mentor... New window
ID Udir Mišič, Katja (Comentor)
Files:.pdf UNI_Balazic_Klavdija_2011.pdf (3,60 MB)
MD5: E361523C83C2561FD9C5DB489EBDD358
PID: 20.500.12556/dkum/a338b443-9684-4f4f-aa11-4e0592bc1983
 
Language:Slovenian
Work type:Undergraduate thesis
Organization:FERI - Faculty of Electrical Engineering and Computer Science
Abstract:Logotipi so temeljna vizualna sredstva podjetja ali organizacije. Čeprav se lahko pojavljajo v več oblikah, imajo vedno isti namen – doseganje prepoznavnosti podjetja ali organizacije. V diplomski nalogi smo predstavili razvoj logotipov skozi čas, njihove osnovne značilnosti in povezavo z drugimi področji. Osredotočili smo se na metode in postopke pri snovanju kvalitetnih logotipov, ki smo jih podkrepili s konkretnimi primeri. Na podlagi teoretičnega dela smo v praktičnem delu analizirali logotipe konkurenčnih podjetij in oblikovali logotip za izbrano podjetje. Rezultat diplomskega dela je tako logotip za podjetje Viziens.
Keywords:vizualno komuniciranje, grafično oblikovanje, celostna grafična podoba, logotip
Place of publishing:Maribor
Publisher:[K. Balažic]
Year of publishing:2011
PID:20.500.12556/DKUM-21261 New window
UDC:655.26:316.77(043.2)
COBISS.SI-ID:15697174 New window
NUK URN:URN:SI:UM:DK:6VMHKNPW
Publication date in DKUM:10.11.2011
Views:9807
Downloads:620
Metadata:XML DC-XML DC-RDF
Categories:KTFMB - FERI
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Secondary language

Language:English
Title:COMPANY LOGO - FROM CONCEPT TO IMPLEMENTATION
Abstract:Logos represent an essential visual tool for companies and organisations. Although they may appear in a variety of forms, they always have the same purpose - to achieve company or organisational recognition. The diploma thesis presents the development of logos over time, their basic features and connections to other areas. Focus was placed on methods and procedures for designing successful logos, supported by concrete examples. The practical part of the thesis comprises an analysis of the logos of competitive companies and the design of a logo for the selected company. The result of the thesis is a logo for the company Viziens.
Keywords:visual communication, graphic design, corporate identity, logo


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