Model razvoja tehnološke rešitve konvergence medijev Gorenjskega Glasa

Žvižaj, Mateja

| | SLO | ENG | Cookies and privacy

Bigger font | Smaller font

First page > Show document

Show document

Title:	Model razvoja tehnološke rešitve konvergence medijev Gorenjskega Glasa
Authors:	ID Žvižaj, Mateja (Author) ID Čuš, Franci (Mentor) More about this mentor...
Files:	MAG_Zvizaj_Mateja_2012.pdf (1,53 MB) MD5: B9012F19335D9C812E0DF6AE5F720445 PID: 20.500.12556/dkum/e5beeb71-b2f3-46b0-a663-d78cf93df586
Language:	Slovenian
Work type:	Master's thesis
Organization:	FOV - Faculty of Organizational Sciences in Kranj
Abstract:	V raziskavi je obravnavan proces konvergence medijev časopisne medijske hiše. Predstavljene so teoretične osnove medijev, konvergenca in pomembni dokumenti, povezani z informacijsko družbo, strategijo razvoja informacijske družbe v Sloveniji in Evropi. Svetovni splet je opisan v vlogi medija, informacijsko-komunikacijskega sistema, socialnega omrežja. V pregledu zakonodaje so v nalogi obravnavani pravni dokumenti, ki so podlaga za delovanje medijske družbe. Razložene so osnove tehnologij, dejavniki in tehnološke spremembe v medijskih družbah. S pomočjo vrednostne analize je predstavljena podjetniška diagnoza podjetja. V empiričnem delu so predstavljeni izsledki raziskave, ki je bila opravljena med uredniki lokalnih tiskanih medijev v Sloveniji, ter značilnosti spletnih mest lokalnih tiskanih medijev. Čeprav so sodobne informacijsko-komunikacijske tehnologije po oceni urednikov pomemben temelj razvoja spletnega medija, z raziskavo ugotavljamo, da so si lokalni tiskani mediji in lokalni spletni mediji bolj ali manj podobni, saj so iste vsebine objavljene tako v tiskanem izvodu kot na spletu.
Keywords:	konvergenca, medij, IT-tehnologije, oglaševanje, informacijska družba
Place of publishing:	Maribor
Year of publishing:	2012
PID:	20.500.12556/DKUM-21867
COBISS.SI-ID:	7111955
NUK URN:	URN:SI:UM:DK:NS1MSUGP
Publication date in DKUM:	16.01.2013
Views:	2011
Downloads:	213
Metadata:
Categories:	FOV
:	Copy citation

Average score:	(0 votes)
Your score:	Voting is allowed only for logged in users.
Share:

Hover the mouse pointer over a document title to show the abstract or click on the title to get all document metadata.

Secondary language

Language:	English
Title:	Gorenjski glas media convergence technological solution development model
Abstract:	This research deals with the process of media convergence at a local newspaper media company. It presents the theoretical fundamentals of media, its convergence, and important documents about the information society and its development strategy within Slovenia and Europe. The World Wide Web is presented in its media role – as information and communications system and a social network. In chapters dealing with the review of legislation, this thesis focuses on legal documents which serve as a basis for the operation of a media society and explains the principles of technologies, factors and technological changes within such media societies. A business diagnosis of the company is presented through a value analysis. The empirical part of the thesis presents the results of the research, which focused on the circle of local print media editors in Slovenia, and also the characteristics of local print media web sites. Despite the fact that the editors believe the contemporary Information and Communication Technologies are an important foundation in the development of web media, this research concludes that local print and web media are more or less similar, as they publish the same content.
Keywords:	convergence, medium, IT technology, advertising, information society

Comments

Leave comment

You must log in to leave a comment.

Comments (0)

0 - 0 / 0

There are no comments!

Back