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Title:E- ZAVAROVALNIŠTVO
Authors:ID Krope, Vesna (Author)
ID Bobek, Samo (Mentor) More about this mentor... New window
Files:.pdf UNI_Krope_Vesna_2012.pdf (748,95 KB)
MD5: 2D5DFA84F4A203187E402CD57F32208B
PID: 20.500.12556/dkum/57ad9bf6-e3a7-4190-a98b-1ff2d9ea5247
 
Language:Slovenian
Work type:Undergraduate thesis
Typology:2.11 - Undergraduate Thesis
Organization:EPF - Faculty of Business and Economics
Abstract:V svojem diplomskem delu sem poglobila svoje teoretično znanje o zavarovalništvu, elektronskem poslovanju in dobrih spletnih straneh. Na podlagi teh znanj sem analizirala pet spletnih strani naših zavarovalnic ( Generali, Triglav, Maribor, Adriatic Slovenica, Kd Življenje) .Elektronsko poslovanje nam prihrani ogromno časa, saj nam ni potrebno odditi od doma in se srečati s ponudniki. Vse uredimo doma pred računalnikom. Potrebe strank se lažje razumejo zaradi neposredne komunikacije preko omrežja. Spletna stran je tako imenovan živi sistem, ki ga je potrebno neprestano prilagajati, osveževati in izboljševati, da pritegne uporabnike. Na dobrih spletnih straneh se kaže, da je internet dvosmerni kanal. Analizirane spletne strani so tudi v tej smeri pokazale, da so dobre spletne strani.
Keywords:zavarovalništvo, vrste zavarovanj, elektronsko poslovanje, spletne strani, optimizacija spletnih strani, analiza spletnih strani zavarovalnic
Place of publishing:Celje
Publisher:[V. Krope]
Year of publishing:2011
PID:20.500.12556/DKUM-22065 New window
UDC:368
COBISS.SI-ID:11100956 New window
NUK URN:URN:SI:UM:DK:YY1T7ZYI
Publication date in DKUM:20.06.2012
Views:2059
Downloads:201
Metadata:XML DC-XML DC-RDF
Categories:EPF
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Secondary language

Language:English
Title:E - INSURANCE
Abstract:In this dissertation i tried to deepen the theoretical knowledge on insurance, electronic business and of good web characteristics. Based on these knowledges i try to analyse web sites of slovenian insurance company ( Generali, Triglav, Maribor, Adriatic Slovenica, Kd Življenje) . The analysis showed that our insurance companies are indeed very good websites. Electronic business is nowadays a big competitive advantage and insurance companies are aware of that. Almost all companies have on their websites a possibility for conclusion of insurances over the websites ( on-line insurance ). They also have profiles on Facebook, that became the leading communicational page. All insurance companies on their websites enable informational calculation of insurance, what keeps the visitor even longer on the webiste.
Keywords:insurance, types of insurances, electronic business, websites, optimization of websites, analysis of insurance companies' websites


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