| Title: | Tržno naravnavni strateški razvoj funkcij gospodinjskih pralnih strojev kot osnova za tržno pozicioniranje izdelkov : diplomsko delo |
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| Authors: | ID Paluc, Eva (Author) ID Jurše, Milan (Mentor) More about this mentor...  |
| Files: | UNI_Paluc_Eva_i2008.pdf (1,34 MB) MD5: EFEA36123ADF1A386415EDA28B775D05 PID: 20.500.12556/dkum/7d6b7ae8-4dbc-4de0-bf0f-c0c16b45f476
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| Language: | Slovenian |
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| Work type: | Undergraduate thesis |
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| Typology: | 2.11 - Undergraduate Thesis |
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| Organization: | EPF - Faculty of Business and Economics
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| Keywords: | tržna analiza, blagovne znamke, novi proizvodi, politika izdelka, konkurenčnost, cene, stroški, marketing mix, marketinški splet, bela tehnika, gospodinjski aparati, oblikovanje, modeli, kvaliteta, tržne poti, tržni mehanizem, pozicioniranje, strategija, izvršba, značilnosti, predstava, uporabniki, ankete, trg, prednost |
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| Place of publishing: | Maribor |
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| Publisher: | [E. Paluc] |
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| Year of publishing: | 2008 |
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| PID: | 20.500.12556/DKUM-23539  |
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| UDC: | 658.6 |
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| COBISS.SI-ID: | 9680412  |
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| NUK URN: | URN:SI:UM:DK:FBW5PYVC |
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| Publication date in DKUM: | 28.05.2012 |
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| Views: | 2038 |
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| Downloads: | 68 |
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| Metadata: |  |
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| Categories: | EPF
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