| Title: | Marketinško komuniciranje poslovne banke s pravnimi osebami : magistrsko delo |
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| Authors: | ID Aleš Zidar, Lučka (Author)
ID Lorbek, Franc (Mentor) More about this mentor... 
ID Glogovšek, Jože (Comentor) |
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| Files: |  MAG_Ales_Zidar_Lucka_i2008.pdf (614,29 KB)
MD5: DDD8A1CF1C2B1664E0C644E1F27561A9
PID: 20.500.12556/dkum/89089c84-649e-4bda-a28a-c173ae7ec074
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| Language: | Slovenian |
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| Work type: | Master's thesis |
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| Typology: | 2.09 - Master's Thesis |
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| Organization: | EPF - Faculty of Business and Economics
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| Keywords: | poslovne banke, banke, bančno poslovanje, komuniciranje, marketing, trženje, pravna oseba, medorganizacijsko trženje, marketinški splet, tržna analiza, ponudba, cilj, marketing mix, poslovni proces, aktivnosti, storitve, uporabniki, Slovenija, finančne ustanove |
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| Place of publishing: | Domžale |
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| Publisher: | [L. Aleš Zidar] |
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| Year of publishing: | 2008 |
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| PID: | 20.500.12556/DKUM-23720 |
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| UDC: | 336.71 |
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| COBISS.SI-ID: | 9766684 |
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| NUK URN: | URN:SI:UM:DK:CKAAOLOT |
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| Publication date in DKUM: | 28.05.2012 |
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| Views: | 1877 |
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| Downloads: | 150 |
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| Metadata: |    |
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| Categories: | EPF
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