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Title:Primerjalna analiza trženja podjetja Terme SPA Rogaška d.d. na italijanskem in ruskem trgu : delo diplomskega seminarja
Authors:ID Verk, Mihaela (Author)
ID Jurše, Milan (Mentor) More about this mentor... New window
Files:.pdf RAZ_Verk_Mihaela_i2009.pdf (1,00 MB)
MD5: D6878BDE3E1B2B361D67054F3921B769
PID: 20.500.12556/dkum/6ca4c645-7b77-4e40-a2fc-2471ed66929c
 
Language:Slovenian
Work type:Final seminar paper
Typology:2.11 - Undergraduate Thesis
Organization:EPF - Faculty of Business and Economics
Keywords:zdraviliški turizem, mednarodne primerjave, Slovenija, Italija, Rusija, turizem, turistična industrija, tržna analiza, turistično posredovanje, strategija trženja, turistični proizvod, marketing, trženje, mednarodno trženje, cilj, zdravilišča, podjetje, storitve, tržne poti, komuniciranje, turistični objekti, uporabniki, hotelirstvo, zadovoljstvo, družbe, analiza, delovanje, organizacija, organizacijske strukture, dejavnost, panoge dejavnosti, ponudba, programi, mineralne vode
Place of publishing:Podplat
Publisher:[M. Verk]
Year of publishing:2009
PID:20.500.12556/DKUM-24515 New window
UDC:339.13
COBISS.SI-ID:10120476 New window
NUK URN:URN:SI:UM:DK:8G80YEQE
Publication date in DKUM:30.05.2012
Views:2177
Downloads:98
Metadata:XML DC-XML DC-RDF
Categories:EPF
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Secondary language

Language:English
Title:Comparative analysis of the marketing of company Terme SPA Rogaška d.d. on the Italian and Russian market


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