| Title: | Program marketinškega komuniciranja : delo diplomskega seminarja |
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| Authors: | ID Vidovič, Mateja (Author)
ID Završnik, Bruno (Mentor) More about this mentor...  |
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| Files: |  RAZ_Vidovic_Mateja_i2009.pdf (555,74 KB)
MD5: 1004697AABFB9D7F16834905D46D6FDB
PID: 20.500.12556/dkum/1da99bd3-63d7-4988-a6a5-e25da46e9a35
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| Language: | Slovenian |
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| Work type: | Final seminar paper |
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| Typology: | 2.11 - Undergraduate Thesis |
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| Organization: | EPF - Faculty of Business and Economics
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| Keywords: | komuniciranje, teorija, programi, komunikacije, oglaševanje, ekonomska propaganda, cilj, financiranje, oglasi, predstava, marketing, trženje, finančna sredstva, tržna analiza, merila, metode, mediji, pospeševanje prodaje, osebna prodaja, učinkovitost, odločanje, ocenjevanje, kupci, reklama, pogovori, direktno trženje, neposredna prodaja, odnosi z javnostjo, direktno trženje |
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| Place of publishing: | Lenart |
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| Publisher: | [M. Vidovič] |
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| Year of publishing: | 2009 |
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| PID: | 20.500.12556/DKUM-24550 |
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| UDC: | 339.138 |
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| COBISS.SI-ID: | 10148380 |
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| NUK URN: | URN:SI:UM:DK:7PYR3K7N |
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| Publication date in DKUM: | 30.05.2012 |
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| Views: | 1920 |
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| Downloads: | 94 |
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| Metadata: |    |
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| Categories: | EPF
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